good teacher. explains everything clearly, but dones expect to get an A without reading the book. just going to lecture would probably get you a C.

Class is very challenging, but he is an excellent teacher. Very smart and knows what he is talking about

He relates real life examples to class. He makes clear how all the classes we take tie in together to help us become ethical, intelligent professionals. great teacher. got a B

excellent teacher, i learned the most from this class than any other class.. very applicable to real world situations.. extremely tough, almost impossible to get an A.. he is very helpful and responds fast to students..

He is awesome! Highly recommend! The outlines are boring, but once you get use to it, it can go by quick. Pay attention to notes and keep them organize for the quizzes!

Hard Class, but great teacher. Always ready to listen, and explain if you don't understand. Always looking out for the students best interest. Responds fast to emails and phone calls. Very flexible, and understanding. He is soft spoken but can get his p

Extremely challenging class.Lots of work, but if you put in the time you can get at least a B. Very nice and helpful. Keep the notes for the pop quizzes. Pay attention to the outlines, really helps your final grade. I got a B.

Talk about an Anal Retentive teacher. Every little thing, to Heading Format, Page #, and all point-less areas, he takes points away. Prepared for a lot of work and outline's to his perfection. He'll give u a list of common errors students make. NO Tests, just pop-quizzes, group presentations, and case outlines. Plus, portfolio with 3 exec summ

An ENORMOUS amount of work! You won't have any free time. The class is very informative and you will learn more than you expect. A couple of group presentations, a few pop quizzes (w/notes), and one heck of a marketing plan. Pray that your assigned group members aren't slackers. Should be an easy B if you put in the effort.

For a summer class...whoa! I tell you, you might as well be a hermit because all the work you are assigned prevents any life outside of class. Although, being in his class isn't all that bad. No tests!!! Easy B if you show up and do your assignments.

PROF. LEBARD IS THE MOST INFORMATIVE PROF. AT CSUF. HE KNOWS HIS STUFF SO LISTEN VERY CAREFULLY. WORK LOAD IS ON THE HEAVY SIDE AND MARKETING PLAN IS VERY LONG SO GET STARTED EARLY. BEST CLASS I'VE TAKEN AT CSUF, ESPECIALLY IN THE BUSINESS SCHOOL. IF YOU DON'T MIND A CHALLENGE TAKE THIS TEACHER, HE WILL SHOW YOU A GREAT PERSPECTIVE OF MARKETING

Lots of memorization for tests so take good notes. He's very serious, but thats cause he knows hes the**** when it comes to marketing cause he is

Agreed...he's very serious but maybe calm describes him more. Will help you if you need help so ask questions. Be very careful on written assignments, formatting, spelling, grammar...stick to everything said on the syllabus. Write down everything...EvErYtHiNg...in class. Memorization skills helpful for very specific Q's on exams.

This teacher knows everything about marketing. One of the best teachers at fullerton. Only a final and he prints out the notes for class. The work load is on the heavy side and there is a lot of group work. I highly recommend this class!

This professor is extremely calm and easy going. Class sessions are not extremely boring because group work is all one does. Attendance is mandatory because of pop quizzes. Team member evaluations also make it mandatory to show up to recieve a good grade.

Professor LeBard is a cool guy. He is a very knowledgeable guy in the world of Marketing. Class went by extremely quick. Would take him again if I was a marketing major.

Excellent professor. Extremely helpful in every aspect. He is challenging at times but it helps you understand mktg concepts. Concise outlines are due every week. No midterm or final random pop quizzes. Pray you get a good group because there is tons of group work. Three oral presentations and a marketing plan. Defiantly recommend him.

Random open-notes pop quizzes(can't get any easier than this). If you simply MEMORIZE the lecture notes you will get an A on Exams. There is a lot of outside volunteering work for your group project though. Overall, I enjoyed the class and I'm not even a marketing major and still managed to get an A!!

Boring, but very nice and clear. You cant miss a day of class cause of his notes and quizes werent too difficult. tests get harder in time. Group project was lame and was okay. He gives you a sample of the group project but theres not much you can do with it. Just literally copy it. Drink some coffee so you dont fall asleep. He has a monotone voice

He is a good teacher. Provides pre-printed notes for the entire class. Open note/book quizzes. Tests require a lot of memorization, multiple choice, true false and short answers. Study the notes and you'll be fine. Group project, but not presentation. I'd recommend him.

Extremely helpful and knowledgeable! Open note quizzes, no exams, but final project is intense! Extremely hard grader for proper grammar. You need to be perfect or you get a zero on grammar. Be sure start the final project as soon as possible. It takes A LOT of time! Aim to finish project 1 week early,then ALL MEMBERS proof read.

Required book was only used for the cases. If one of your group members has the book, get a copy of the case or use the book in the library. The recommended book was not used at all for the class. The recommendeded book will be good for future use if you write a business plan for your business, but not used for class. Not needed.

Teacher is very knowledgeable and incorporates humorous real life experiences into his lectures. Open notes for quizzes but not for exams. Exams are MC, T/F, and short writing and require a lot of memorization. Group project is time consuming and challenging so start working on it as early as possible. Overall, highly recommend this professor.

I took the online course. Tests are on Saturdays. one midterm one cumulative final. SO much information. weekly assigments and/or quizzes. Group project is tedious but is okay when work is split up. Presentation is by recording yourself. Curves on exams. Gives a little extra credit. You can call him at his business office if you have questions.

Overall easy class if you put in the work. A lot of straight memorization, group project isn't bad when the work is split up. Open note quizzes, most if not all questions come straight from the pre-printed notes he hands out. Gives good real life examples during lecture. Overall good professor to take to get through your mktg class requirement

Professor Lebard is an awesome individual. Shares a lot of his experience with the class. You will learn a lot. You must do the case studies as they will help enforce what you learn. He gives you the template for perfect formatting-- it doesn't take a genius to get it right. Summer class: 2 projects, 9 case studies, and pop quizzes.

Professor LeBard is a brilliant man! LeBard brings a wealth of real-world experience! Must set milestones for your Group Projects. Case studies require concentration. Quizzes are very doable. He gives the students all the necessary tools and help to succeed. LeBard has wisdom that is beyond most professors. You will gain a lifetime of knowledge.

LeBard is by far the most helpful professor I’ve had in the MBA program. He is very knowledgeable and brings real world examples to the class discussion. Case studies make you use what you've learned in the program and are helpful to keep your ideas focused; Invaluable skill to have at the workplace. Plus, he is ALWAYS available to help students.

Very helpful professor. He will help you with any questions you have. The book is needed for the cases. Make sure your formatting is correct because he will dock points. 6 pop quizzes but you get to use your notes. No tests or final.

His favorite phrase is, "You've got to be ok with that." - trust me, you'll hear it 456,000 times. It's not an easy class but totally doable. He's not tough but the content will challenge you. He's pretty monotonous but take notes and use them during open book quizzes. Don't buy textbook. Get a good group for the group project.

Class is not very easy and his lectures are brutal online. I got a B in the course, not really sure how. His tests aren't easy but he grades on a curve. Tons of information and the quizzes come straight from the lectures so have those printed & ready when you do quizzes. He's cool & you will learn a lot but online + monotone is rough.

Very tough online class Weekly assignments Weekly discussion board assignments Large group project Midterm exams are very difficult and include free response answers but everything comes from his pod casts and notes He ends up curving the class so if you tough it out and stick with it you might do better than anticipated

Took his class over the summer. 99% of the quizzesmidtermfinal are from his podcasts and notes and not the book so save money on the book or share a book with someone. Podcasts are LONG but essential to tests. Group project is a lot of research and interviewing so start immediately in case you run into problems. Grades on a curve, overall not bad

Prof. Lebard's class really wasn't too bad, it was just a ton of doable work. Weekly discussion board posts/assignments, 5 quizzes, two VERY tough and long tests, and one group project. Curves pretty generously on the tests. I got 75% on both tests and ended up with a B in the course. Podcasts are long and dry, but the class is okay. Decent overall

Professor Lebard is an extremely smart guy and if you are a marketing student who wants to tie all of the theories of marketing together, with real world examples, then you should take him. His lectures are boring if you're not interested in the material, in which case you might want to consider changing your major.

VERY LECTURE HEAVY. must be avid notetaker. tested on material from lectures that can not be found in notes. listen and relisten to every single lecture. group project is time intensive so dont wait until last minute. hes responsive to emails

No exams! pop-quizzes so attendance is required even though quizzes are open notes. Group project provides a hands on approach to marketing. A lot of information is provided during lectures so taking notes is a plus. Print outlines provided online for note taking. Responds to emails fast and provides a lot of useful resources and ideas.

I'm taking him online so we listen to podcasts. They are long & dry. However, you will see what topics are more important once you get the study guide &you can tell what he will test on from the discussion+homework. If you really take into consideration of ur bus., lots of things he covered is super helpful & he gives real life examples. Very smart

This is a podcast based class, the lecture is dry, but he provides good examples. The quizzes, assignment, and the discussion boards are easy if you pay attention to the podcasts fill in the blanks and write examples given! quick grader. Provides study guide. There is an assigned group project(not bad). Would recommend!

Professor Lebard is great! He is very helpful with giving feedback when you ask him. NO EXAMS, group projects and one mandatory presentation with all the team members. You will have 4 quizzes but not that difficult and a case for each week. TAKE HIM!

His class is not as bad as people say. Facts: Disorganized or conflicting due dates (sometimes), lectures may sound a bit dry. BUT Prof. Lebard KNOWS his stuff. I'm positive if you applied his teachings to your own start-up, you have a high chance of being successful. Huge curves on midterm and final. Got low D's on both and curved to a C. Take him

A great group project. Pay attention to the lectures and you will find them interesting and enjoyable. Lectures' sound may be low but managable. The professor provides interesting examples. You will learn a lot from the lectures. No need for a text book. Final exam is hard.

He is so AWESOME! I love him! The class is a bit confusing to understand at first but ask him and he will tell you what is required. I asked and finally started doing good on his outlines. During covid, we switched right away to online, but he did a good transition. No group member can be given the same grade so do well or you may not do well.

I was a little hesitant to take this Professor based off the reviews, but he's really great! This class is very group based, so good luck if you have a shitty group. He lectures most of the class period followed by a group assignment afterwards. There are no exams. Most of his grades are based off of case studies, presentations, papers and quizzes.

Hands down one of my favorite professors at CSUF. Instructions can be unclear at times but he provides great feedback on assignments and is very approachable! If you have the chance definitely take him for your MKTG capstone!

The class is a bit confusing to understand at first but ask him and he will tell you what is required. Any issues I had with grades he quickly helped me get resolved.

Prof Lebard is the sweetest old man!! Class is made up of around 10 assignments, 2 group projects, and a couple quizzes. The quizzes are so easy because theyre online and open note, get your answers directly from the notes NOT CHATGPT. Assignments are easy and group projects are easy just be organized. Would recommend!

Lebard is one of the best professors I've had during my time at CSUF. The class was a bit unclear at first, but just ask him and he's willing to help! If you're really into marketing and want to learn, take him. He is very knowledgable and brings in years of experience. Attendance is mandatory and you primarily work in a team.