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very moody. i missed a class, and when i got there next week, nobody is in the class room and nothing on the board.although he said he left a note.after be absent twice, he told me i should drop the course! boring,just read from book. hard marker. avoid ! the worst ever.

This teacher is so unprofessional. He has favorites and will grade them better than others for comparable work. Full of himself and ego-centric. His marking scheme is totally subjective... coincides with his favoritism. If you want to do well, be graded for your work and not your name, and learn something about marketing, DO NOT take this teacher.

Terrible and discraceful teacher and human being. He grades based on his mood. This was the worst teacher ever and 1st time I had to DISC course. His lectures are boring and he shows 2-3 useless projector slides. I was forced to DISC due to a corrupted grading. He also said he didn't care. This idiot should not be teaching. AVOID HIM AT ALL COSTS.

Avoid if you can. He picks favorites and grades them generously. If you're not one of his favorites your grade will suffer. He is very immature for a man in his late 50's early 60's. His classes are boring and useless. It seems he went out of his way not to teach us anything. Unfair marker. Arrogant. Likes his power. Worst I've ever had. FIRE HIM.

CHAMPION. #1 FOR PROFESSIONAL INCOMPETENCE.

This guy pretends to be "easy" without showing his "tough" side until the final exam. You cheer and applaud for the kindness and careness he pretends to deliver and finally you would find that he is not a fair professor as reputed by all the students. Besides, he is not interested in global issues and does not provide the latest trends in class.

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Avoid at all costs!

The worst teacher in JMSB! Unfair marker. Don't take him.

A very tough and biased teacher. Very ego-centric. Forge you into the way he likes by means of grading. A teacher living on the theory but no hands on

Very unprofessional,terrible human being. But as common in people like him he touts he's the best.

AVOID THIS TEACHER. Acts all nice then gives you tests about things not in the textbook. not helpfull at all and does not hesitate to give you a bad mark. Do not take this teacher

I have to say that looking back at my years of JMSB. This professor was by far the most boring. He clearly does not have any experience, covers useless things, excruciating slow and long lectures where he talks about nothing (but himself). Teachers like this are giving JMSB a bad name. I think it's a shame. We pay for an education, not boredom!

He is nice but you will learn nothing. I honestly do not understand how he is allowed to teach marketing. I agree with the other reviews. STAY AWAY!

Old school teacher. As you listen to him you realize he does not know what he is talking about.

what can i say, if you want a fair average treatment from a professor pass this guy. he is all talk and no action. very bad lecturer. his lecture has nothing to do with the course materials. spend most of his time talking about good marketing companies and how we student should aspire to work at those companies.

Awful just plain awful, skip this guy he knows nothing in marketing his head is still stuck in the 90's.

I took this course in a different university in montreal (in a better university than Concordia, i might add) took an A, i took this course with him he gave me a B-. He is just an old delusional professor with an attitude. No matter how hard you work it is always not enough for him, it is not worth wasting time with him.

Worst marketing professor at JMSB. Do yourself and your GPA a favour and skip this egotistical professor.

Avoid! He makes the course way more difficult than it needs to be, explains the metrics in the most confusing way. The midterm was on 3 questions, 1 worth 60 pts which caused more than half the class to fail. Gives endless readings, boring cases/presentations, 4 assignments & participation is worth 15%! TOO MUCH WORK and not enough credit.

Strongly disliked this course throughout the semester. Wish I had taken another professor, he makes you read a number of extremely long articles that are outdated (2007-2010), and then the final exam questions you on about maybe 3-4 of them. Marketing has evolved since then, yet he hasn't updated his curriculum in years. Assigns complicated cases.

Just avoid this teacher at all costs.

Not up to date with contemporary marketing.

One of the worst prof's I've ever had. Rude when you don't answer the correct answer. Rambles on for the first 1.5 hours about why the topic he is going to talk about is important. Once he gets the topic he barely knows what he's talking about. Tests have nothing to do with course material. Around 4 readings to do per class along with assignments.

Probably the worst lecturer I have ever had the displeasure of experiencing. His knowledge of technical marketing is pretty good but he has no idea what he wants from the students. He says he does not grade on a bell curve but says his marks are respective of other students in class. His lectures are like 3 hour monologues. Horrendous

SKIP this guy at all costs. One of the few dinosaurs around JMSB. His materials are outdated and you won't learn anything new and relevant. Very rude sometimes, marking is random, expects to read a lot of articles before class along with the heavy assignments. Participation matters a lot which is the only good thing in his class.

Classic case of a prof with tenure who can't change with the times. Cannot use zoom properly, sends dozens of emails, his Moodle is a mess and he teaches calculations in his course by showing his face, and nothing more. He creates a midterm that does not reflect the problems given, and piles on assignments, and engagement work during midterm week.

Very disorganized prof. Will separate the instructions for the assignments in 5 different places (emails, instructions doc, live unrecorded classes, eval grid, powerpoint). Does not split points very well so it's easy to lose a lot of marks for no reason. Course material isn't particularly difficult but he makes it way harder than it needs to be.

Great if youre looking for Thats Life to be your only help or feedback. Exams are not reflective of any materials offered for practice, emails and Moodle are disorganized beyond belief, and grading is absolutely awful with terrible feedback. Hell also probably threaten to take off more grades if you complain. Pandemic? Thats life.

Worse marketing class I've taken in all my 3 years, I would suggest you avoid at all cost! The prof seems caring at first but he is very unhelpful. He barely taught anything, he kept rambling about random stuffs. There are not much materials to learn from to be prepared for the final. He's a very random and tough grader.

Although he seems like a nice guy at first, this is probably THE hardest grader I've ever had in my academic career. Assigns 5 readings per week (of 10 pages each), lengthy assignments due every 2 weeks, gigantic group project, midterm, and final. Just so you know how tough he grades, I got every answer right on my midterm, yet got a 55. AVOID!

Rambles off topic and gets frustrated when you answer wrong. Most condescending person I've seen on planet earth.

I studied the whole term for this class, worked so hard still my grade didnt reflect that hes a very tough grader and will cut even marks without any reason. Although hes super helpful but be prepared to put in a lot of work

This guy is a piece of work. Takes attendance TWICE in class, nit picks on minute details in papers or criticizes the entire thing generally without providing specific information. He also assigns a lot of readings, as if his students have no other classes to take. This man takes what should be an enjoyable class and sucks all the fun out of it.

This teacher has no idea what he's doing or how to teach. He's out of touch with modern teaching styles. No explanations for grades and nit picks every detail.