1.9

Karen Hopkins

Marketing - Auburn University

1.9
Quality
3.8
Difficulty
20%
Would Retake
163
Reviews
1.9
Quality
3.8
Difficulty
1.9
Helpful
1.9
Clarity

20%

Would Retake

163

Reviews

Rating Distribution
Official
163 total ratings

5

12

4

13

3

12

2

36

1

90

What Students Say

She is not personable and incredibly hard to get in touch with

MTKG3310 - 1.0 rating

Karen, if you're reading this, lighten up

MKTG3310 - 1.0 rating
Class Info

Online Classes

100%

Attendance Mandatory

68%

Textbook Required

0%

Grade Predictor

Your expected effort level

LowHigh

Predicted Grade

B

95% confidence
Based on 116 grades
Most common grades:
B (30)
A (15)
C (12)
Grade Distribution
A(24)B(40)C(26)D(9)F(0)A-/B+(21)
Based on 129 reported grades
B: 30
A: 15
C: 12
B+: 11
Common Tags
Test heavy (62)
Get ready to read (48)
Tough grader (44)
Participation matters (36)
Skip class? You won't pass. (35)
Lecture heavy (32)
Graded by few things (27)
Lots of homework (18)
Rating Trend

Stable

+0.13 avg change
Mar
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Dec
Last 6 months
Ratings by Course

MKTG331O

5.0

(1)

MKTG3600

4.0

(1)

MKTG4410

4.0

(1)

MKTG4970

3.5

(2)

MKTG4390

2.3

(28)
+7 more courses
Difficulty by Course

MTKG3310

4.0

MKTG4973

4.0

MKTG331O

4.0

MTKG3110

4.0

MKTG3310

3.9

Reviews (162)
2.0
4.0
MKTG4970
Grade: B
May 2, 2018
Wouldn't take again

Don't be fooled. The first few weeks you will think it's the easiest A you'll get. You don't do anything for the first month. When you start turning assignments in, she grades VERY strictly. Takes off for ANY grammar mistake. It is seem like you are in an english class again. You need the book because she treats it like the bible too.

Tough Grader
SO MANY PAPERS
GROUP PROJECTS
5.0
3.0
MKTG4970
Grade: B+
Aug 22, 2018
Would take again

Social Marketing with Hopkins was possibly the best class I had in my four years at Auburn. She structured her class well, gave great real world applications, and did a wonderful job of making sure that what she taught applied not just to social marketing, but any marketing campaign. I highly suggest because it definitely will benefit your career!

Participation matters
Amazing lectures
4.0
3.0
MKTG3310
Oct 25, 2018
Would take again

Dr. Hopkins is one of my favorite professors I've had in the college of business. She makes the class interesting and makes the content easy to understand. She uses Tophat a lot so you have to go to class for participation and attendance. Tests are fairly easy. Would recommend.

Skip class? You won't pass.
TEST HEAVY
LECTURE HEAVY
2.0
4.0
MKTG3310
Grade: C+
Nov 12, 2018
Wouldn't take again

Dr. Hopkins is a really nice woman, but I would not recommend taking her class if you are not a marketing major. Her tests are worded very weirdly, sometimes you don't even understand what it is asking. She also never once cancels class instead she gets someone to give a presentation about something random and then asks u about it on the test :/

Tough Grader
Skip class? You won't pass.
TEST HEAVY
2.0
4.0
MKTG3310
Nov 13, 2018
Wouldn't take again

Mrs. Hopkins comes across extremely nice when she is lecturing, but when talking one on one with her she is extremely passive aggressive and unwilling to help. Never ask her a question if there is any mention of it on the syllabus because she gets mad and is unwilling to clarify. Grade is based off test and coming to class.

Participation matters
TEST HEAVY
LECTURE HEAVY
1.0
3.0
MKTG3310
Grade: B+
Nov 13, 2018
Wouldn't take again

When she is lecturing Dr. Hopkins seems like a nice teacher, but if you have any questions about the class or about the material she acts like it is the end of the world to tell you. She acted very frustrated and seemed like she had better things to do. Also very passive aggressive. Overall if you try the class isnt too hard but you should study

Get ready to read
Participation matters
Skip class? You won't pass.
1.0
4.0
MKTG3310
Nov 15, 2018
Wouldn't take again

The most boring lectures in the world. She does seem like a nice person, until you have a question. Not helpful at all. Find a different professor or take this class online.

TEST HEAVY
GRADED BY FEW THINGS
LECTURE HEAVY
5.0
1.0
MKTG3310
Grade: A+
Nov 15, 2018
Would take again

Dr. Hopkins is so sweet. She shows so much expertise in her lectures and really shows that she cares about her students. Her tests and Top Hat attendance are pretty much the grade, but the tests aren't bad - haven't had to study too long to make an A! I'm not a marketing major, but she's really helped me appreciate the subject! Take her if you can!

Gives good feedback
Respected
Amazing lectures
5.0
3.0
MKTG3310
Grade: A+
Dec 4, 2018
Would take again

Im not a business major, but really enjoyed this class! Dr. Hopkins is very knowledgeable about the subject and gives lots of examples. Her tests are fair and represent what she emphasized in lecture. Would highly recommend! Can also exempt the final depending on your exam and attendance grades:)

Participation matters
Skip class? You won't pass.
EXTRA CREDIT
3.0
3.0
MKTG3310
Grade: A-
Dec 5, 2018
Wouldn't take again

Dr. Hopkins is very knowledgeable marketing and you can tell she was successful in the industry. Her tests are fair and I like her final exam exemption policy. However, she is very unapproachable outside of class and extremely condescending during class. Also, the lecture hall is horrible. You're packed in like sardines and its claustrophobic.

1.0
3.0
MKTG3310
Grade: C
Dec 7, 2018
Wouldn't take again

Very Rude, seems very approachable and kind while teaching but that is really misleading. Passive aggressive and will only tell you to go read the syllabus if you have any questions about the class. So sad, so many great teachers at Auburn but she is far from one! Test are 50/50 just read and you will get Cs.

Participation matters
TEST HEAVY
LECTURE HEAVY
5.0
3.0
MKTG3310
Grade: A
Dec 8, 2018
Would take again

not too difficult to make an A if you go to class to get the attendance credit

Skip class? You won't pass.
GRADED BY FEW THINGS
Caring
1.0
4.0
MKTG3310
Dec 9, 2018
Wouldn't take again

She seems to know marketing well, but if you have any questions she acts like you're wasting her time and tells you to read the syllabus. Make sure you bring an electronic device to class because all you're attendance is on TopHat. Honestly one of the most condescending business teachers I've had.

Skip class? You won't pass.
TEST HEAVY
GRADED BY FEW THINGS
4.0
3.0
MKTG3310
Grade: A
Dec 10, 2018
Would take again

I'm not sure why Dr. Hopkins has such a bad rep on here. I enjoyed her lectures, skimmed the book as I made quizlets, & did well on exams. Attendance & participation must be at 75% to receive full credit, which is very doable. Lets you opt out of final if at a B or above. No homework or quizzes. Several extra credit opportunities. Would recommend!

Participation matters
GRADED BY FEW THINGS
LECTURE HEAVY
1.0
4.0
MTKG3310
Dec 10, 2018
Wouldn't take again

ok she's nice; however, she treats her lectures as if she is hosting a game show and it is quite uncomfortable. The use of TopHat is extremely unorganized making it near impossible to study and take notes in class. She is not personable and incredibly hard to get in touch with. e v e r y question has o n e answer: "Read your syllabus."

1.0
4.0
MKTG3310
Grade: B
Dec 10, 2018
Wouldn't take again

Karen seems like she'll be a great instructor, and then the first 5 minutes of the first class are over. She gets mad if you do ANYTHING else in class even though she just reads off the slides. Have to work a lot for a very small chance at extra credit. I wanted to scream every day in that class.

Tough Grader
GRADED BY FEW THINGS
LECTURE HEAVY
1.0
3.0
MKTG3310
Grade: B+
Dec 11, 2018
Wouldn't take again

As a Marketing major I found the material to be very interesting! You stay involved in the lectures. However, the instructor was very unprofessional and rude. Ironically you are graded on your professionalism and attendance in this class. 10/10 do not recommend.

Skip class? You won't pass.
TEST HEAVY
LECTURE HEAVY
1.0
4.0
MKTG3310
Grade: B
Dec 11, 2018
Wouldn't take again

Hopkins made this class that should be easy too difficult by making her tests tricky and too detailed. She also promised us at the beginning of the year that we would get an A in the class if we averaged a B on the tests and had 100% attendance, but she acted like she never said that at the end of the year and didnt hold up to it. I would avoid

Participation matters
LECTURE HEAVY
2.0
4.0
MKTG3310
Dec 11, 2018
Wouldn't take again

she gives a lot of useless information on her powerpoints that isn't on the test. half the stuff on the test isn't from the powerpoints. you have to read the book to do well. she thinks she's hilarious and like a talk show host in class. she tries to make it a fun class but the tests are unfair and tricky and not what you go over in class.

Participation matters
1.0
5.0
MKTG3310
Grade: C+
Dec 12, 2018
Wouldn't take again

Worst class I have taken at Auburn. I attended every single lecture, and read the book each time and still barely managed C's and low B's on every test. She is condescending and rude and words test questions as if she's trying to confuse you. My grade does not reflect the amount of effort I put in. I do NOT recommend this class.

Tough Grader
Skip class? You won't pass.
LOTS OF HOMEWORK
1.0
4.0
MKTG3310
Dec 12, 2018
Wouldn't take again

Karen, if you're reading this, lighten up. You're rude and annoying, and the final exam was nothing like the "study guide" you so graciously gave us. Also, it was nothing like the previous tests. Thanks for nothing

Skip class? You won't pass.
TEST HEAVY
GRADED BY FEW THINGS
3.0
4.0
MKTG3310
Grade: B
Dec 12, 2018
Would take again

For an intro class, this class was definitely harder than expected. She is entertaining in class, but her slides don't really teach you much. The tests are mostly vocab and examples but they are super tricky! Read the textbook and study the terms in ten. She lets you opt out of the final if you have 75% attendance and at least a B.

Participation matters
EXTRA CREDIT
1.0
4.0
MKTG3310
Dec 13, 2018
Wouldn't take again

Although I have not personally had a bad one-on-one encounter with Dr. Hopkins, I will say that she is condescending in class. She is not an accessible teacher. Her tests are overcomplicated. Her lectures might seem fun and interesting at first until you realize barely any of it is on the tests. As a good student, I regret taking this class.

Tough Grader
Get ready to read
Skip class? You won't pass.
2.0
4.0
MKTG3310
Grade: B
Dec 14, 2018
Wouldn't take again

If you actually want to learn marketing, don't take Dr. Hopkins. If you are just filling a requirement, it's not a bad option. You can attend class and never pay attention, and only study the textbook. Tests are nothing like the lecture so it's pointless, but it's nice to be able to skip the final.

Skip class? You won't pass.
GRADED BY FEW THINGS
LECTURE HEAVY
2.0
3.0
MKTG3310
Dec 15, 2018
Wouldn't take again

If you dont read the textbook then youll probably fail the exams. A lot of the questions on the exam are incorrect and if you appeal them, you might get some points back but if you dont then you keep your grade. The final exam was CUMULATIVE and had so many questions that were unfair and shed never talked about before. Avoid Karen at all costs

Get ready to read
Participation matters
1.0
4.0
MKTG3310
Dec 18, 2018
Wouldn't take again

This class sucks to begin with, and Hopkins makes it worse. Unclear grading criteria and her lectures aren't even relatable to the exams. Take someone else.

GRADED BY FEW THINGS
LECTURE HEAVY
2.0
3.0
MKTG3310
Grade: B
Dec 30, 2018
Would take again

Go to class to get the in class credit, and I used her terms in 10 from each powerpoint to make study guides for the exams but still ended up with a B. She is a great person, but not a great professor and wont help you understand what you do wrong on tests (all multiple choice) and doesnt make it clear what she wants you to know.

Participation matters
TEST HEAVY
GRADED BY FEW THINGS
4.0
2.0
MKTG3310
Grade: B+
May 22, 2019
Would take again

As an engineering major, I didn't really know what I would be getting into with Marketing Principals. Overall, the class wasn't very difficult, but I feel like there were ways that I could have enjoyed the class more. The way she teaches the class makes it able to be learned, but its not exciting. Come to class if you want attendance bonus.

Skip class? You won't pass.
Test heavy
Lecture heavy
3.0
3.0
MKTG3310
Grade: C+
May 24, 2019
Would take again

Dr. Hopkins is a good professor overall. Read the book and study slides to get an A. Participation matters though because she takes roll without you knowing so make sure to go to class.

Participation matters
Test heavy
Lecture heavy
1.0
5.0
MKTG3310
Jun 10, 2019
Wouldn't take again

Dr. Hopkins is awful. Shes very unprofessional even though she lectures us about the importance of being professional. She also thinks shes all that & a pack of crackers. Take anyone but her. Shes condensing, rude, & doesnt care about her students. She uses tophat for attendance & it uses your location. Her tests are harder than they should be.

Tough grader
Get ready to read
Participation matters
2.0
4.0
MKTG3310
Grade: A-
Sep 11, 2019
Wouldn't take again

This is literally an intro class and she thinks that we are dying to go in to marketing for the rest of our lives. Shes bad.

Skip class? You won't pass.
Lecture heavy
1.0
4.0
MKTG3310
Grade: Drop/Withdrawal
Nov 4, 2019
Wouldn't take again

The ABSOLUTE worst teacher I have ever had at auburn. I sent her a total of 7 emails over the semester asking for help or trying to set up meetings. And yet I never got 1 single reply back. She barely taught us and all she does is tell stories that have little to nothing to do with material. I would rather not graduate than take her class again.

Skip class? You won't pass.
Tough grader
1.0
5.0
MKTG3310
Grade: C-
Nov 6, 2019
Wouldn't take again

The WORST teacher I've had at Auburn. She only cares about herself and is very rude. She acts like she is running her own tv show and that we are her audience. Stay away from her if at all possible.

Participation matters
Lecture heavy
Tough grader
1.0
4.0
MKTG4973
Grade: C+
Nov 6, 2019
Wouldn't take again

I took Social Marketing from her during a summer mini semester. This class was a huge flop - she didn't grade our weekly assignments until 3 days after grades were due. We had an online group project that had no proper criteria given. Tests were all extremely difficult and not properly graded. She was extremely unfair, rude, and unaccessible.

Get ready to read
Group projects
Tough grader
2.0
4.0
MKTG3310
Grade: Not sure yet
Nov 12, 2019
Wouldn't take again

Her tests are way harder than necessary for an introductory mktg class, also she only cares about Tophat and closes questions before you have time to answer. Does not work with you well. avoid her if you can!!

Participation matters
Graded by few things
Test heavy
1.0
5.0
MKTG3310
Grade: C
Nov 18, 2019
Wouldn't take again

By far the worst teacher I have ever had here at Auburn University. I pay attention and take notes but miss some tophat questions every now and then which has destroyed my grade. I have emailed her multiple times and she has yet to reply. I wouldn't recommend this class with her to my worst enemy. Id rather not graduate than have to take her again.

Participation matters
Skip class? You won't pass.
Test heavy
5.0
1.0
MKTG3310
Nov 19, 2019
Would take again

super good teacher. go to class and take notes and you will get an A on the test. she gives a lot of examples that are helpful. pay attention to tophat questions they help a lot. the class isn't hard if you just show up.

Participation matters
Clear grading criteria
EXTRA CREDIT
1.0
4.0
MKTG3310
Grade: C
Dec 2, 2019
Wouldn't take again

Very tough professor... She took this intro to Marketing class way too seriously. Your grade is from 3 exams, a final, and attendance/tophat questions in class. The tests are very hard and most of the answers come from the textbook and not even her lectures.. Avoid if you want a good grade.

Skip class? You won't pass.
Lecture heavy
Tough grader
3.0
4.0
MKTG3310
Grade: B
Dec 5, 2019
Would take again

if you dont go to class then her tests are hard all test material comes from her lectures. liked her as a teacher but as a person she has a big attitude and is EXTREMELY rude for no reason, so if you can avoid talking to her I would.

Skip class? You won't pass.
Test heavy
Lecture heavy
3.0
3.0
MKTG3310
Dec 5, 2019
Would take again

Dr. Hopkins is a decent professor. Her class/course material was straightforward and easy to learn/understand. Dr. Hopkins uses TopHat every class. You HAVE TO GO TO CLASS. She is not accessible and does not answer emails, really rude. Class is easy, but you have to attend. Try to avoid talking to her/emailing if you can. (She won't reply anyway)

Participation matters
Skip class? You won't pass.
4.0
3.0
MKTG3310
Grade: Not sure yet
Dec 8, 2019
Would take again

Interesting lectures, tests are fair. I think people expect this to be an easy A which is why she has poor reviews. She tells us exactly what to do to succeed, read the book examples and know the terms in 10. Do not miss class because TopHat attendance and questions can really make or break your grade.

Skip class? You won't pass.
Test heavy
EXTRA CREDIT
1.0
4.0
MKTG3310
Grade: C
Dec 8, 2019
Wouldn't take again

Do not take her.

Lecture heavy
4.0
2.0
MKTG3310
Dec 12, 2019
Would take again

in class participation questions & attendance which makes up part of ur grade. boring but gives lots of details so if you can pay attention, then you won't need to study really. can opt of final under certain qualifications

Participation matters
Skip class? You won't pass.
Lecture heavy
2.0
4.0
MKTG3310
Grade: B
Dec 12, 2019
Wouldn't take again

I find her lectures SO boring. She tries to make them engaging, but she just goes on for too long about one topic and you really just tune her out after 10 minutes of being on the same slide. I always walked out of her exams feeling like I did better than I actually did, which is frustrating. She's an alright professor: not bad, but not great.

Skip class? You won't pass.
Test heavy
Lecture heavy
1.0
5.0
MKTG3310
Grade: C
Dec 12, 2019
Wouldn't take again

Avoid Karen at all cost, unless you want a painful semester. Her tests are tricky and nothing like she taught in class. I studied her terms in tenth, read the book, spend hours for study but only get high C. Again, avoid Karen at all cost

Skip class? You won't pass.
Test heavy
Lecture heavy
1.0
4.0
MKTG3310
Grade: C+
Dec 14, 2019
Wouldn't take again

I can't say enough bad things about this class. The entire semester was a sh*t show, and it's not all Dr. Hopkins fault. She was assigned to our class over a month in after Dr. Kincaid had a wreck. She is an amazing lecturer, energetic, engaging and organized. But, her tests are unacceptably difficult for an intro class and doesn't curve ever.

Graded by few things
Test heavy
Amazing lectures
5.0
3.0
MKTG3310
Grade: A-
Dec 17, 2019
Would take again

This class probably can be one of the hardest ones I have taken in business school. However, it's not like you cannot get an A even though you study for it. All of the materials are concepts. So, I think most people here say the tests are very hard because didn't study for it and want to get an easy A. If so, you probably should not take her.

Get ready to read
Skip class? You won't pass.
Graded by few things
4.0
3.0
MKTG3110
Grade: B
Jan 1, 2020
Would take again

Her lectures to me were actually interesting. She does care about her students and will help you in every way she can. She gave lots of bonus opportunities throughout the semester and gives you the option to argue when it comes to getting problems wrong on her tests. Study the terms in 10 for each test and read the book. I'd take her again for sure

Skip class? You won't pass.
Lecture heavy
Tough grader
2.0
4.0
MKTG3310
Grade: B
Jan 6, 2020
Wouldn't take again

Mrs. Hopkins is just not an easy prof to communicate with. I ensured my grade was an A before deciding to exempt the final and talked with her on multiple occasions to be sure I calculated my grade correctly. Feeling confident I would receive an A, I was happy to say this class wasn't that bad. Until sweet Karen put a B in the grade book !:)

Participation matters
Skip class? You won't pass.
Graded by few things
2.0
3.0
MKTG3310
Grade: C
Jan 13, 2020
Wouldn't take again

Don't get me wrong, Dr. Hopkins is very friendly and nice, but her tests are just terrible. You can study for a week before an exam and find questions you have never seen in the slides or the book. She does the "choose the best answer" instead of one clear right answer. Cool thing was if you attended class 85% of the time you got 100 for attendance

Participation matters
Test heavy
Lecture heavy
1.0
5.0
MKTG3310
Jan 14, 2020
Wouldn't take again

She teaches about professionalism, but is probably one of the most unprofessional teachers I have ever had. She will not email you back, and doesnt even put her actual email on the syllabus. Stay away from taking her as a teacher as much as possible

1.0
1.0
MKTG3310
Grade: A+
Jan 16, 2020
Wouldn't take again

Karen Hopkins is everything wrong with marketing taught in Universities. She is rude to students and seems to be about 15 years behind current market trends. While I received a good grade in the course, I've learned more about marketing from picking up a book from Amazon than her $1200 course. Find another professor if possible.

1.0
5.0
MKTG3310
Grade: Not sure yet
Mar 25, 2020
Wouldn't take again

Karen is the most vague professor at Auburn. She does not give clear direction on what will be on the exams and only reads the words of the slides in class. HUGE waste of students' time. I would not have taken this class if it wasn't a requirement.

Get ready to read
Test heavy
Lecture heavy
2.0
4.0
MKTG3310
Mar 25, 2020
Wouldn't take again

She's so so nice and I took her class during COVID19 and she worked really hard to be flexible with the needs of her students. That being said, her tests are IMPOSSIBLE. The more I studied the lower my grade would be because she does "choose the best answer" multiple choice as opposed to having one right answer. AVOID

Tough grader
1.0
5.0
MKTG3310
Apr 8, 2020
Wouldn't take again

Don't take her. The averages for all of the exams have been C's which I find ridiculous. A lot of us taking this course are in much harder majors and can't afford to dedicate all of our time to this course. She takes this class way too seriously.

1.0
5.0
MKTG3310
Grade: Drop/Withdrawal
Apr 8, 2020
Wouldn't take again

I had to drop this class. Everything I studied for this class was NOT on the test. Her TESTS are crazy ridiculous. the lectures or notes were not on the test at all. This teacher is annoying. I do not recommend unless you wanna withdraw.

Test heavy
3.0
4.0
MKTG3310
Grade: A-
Apr 9, 2020
Would take again

Tests are easy in my opinion once you take the first test. Her final is optional. Not the nicest lady by any stretch of the means and is not the best at answering emails.

Get ready to read
Skip class? You won't pass.
Graded by few things
2.0
4.0
MKTG3310
Grade: B
Apr 13, 2020
Wouldn't take again

you can tell she has a lot of experience and is passionate about he course. but in my opinion the class should've been far easier for a principles class. the class was far too difficult and the amount of studying necessary is unrealistic for a class of people who are only taking it because they have to.

Graded by few things
Lecture heavy
1.0
4.0
MKTG3310
Grade: B
Apr 13, 2020
Wouldn't take again

Another ridiculous course that demands more time than necessary, tests you on concepts you're not prepared for, and has lectures that waste your precious tuition money. You'll probably be forced into this course because of your major. Get ready for attendance points via tophat (10%), packback (10%), tests (80%), and an incoherent bonus structure.

Get ready to read
Graded by few things
Lecture heavy
1.0
4.0
MTKG3310
Apr 15, 2020
Wouldn't take again

Karen needs to realize people only take the class because it's required. No one outside of a marketing major wants to spend the time and effort required to pass the class. The tests can make you feel like you made a decent grade until you turn it in. It's one of those classes that can hurt you in important classes because of its difficulty.

Participation matters
Test heavy
Tough grader
5.0
3.0
MKTG3310
Grade: A-
Apr 16, 2020
Would take again

Dr. Hopkins is a very kind professor with an infectious attitude about marketing. She truly cares about her students and provides all of the necessary paths for success. Due to taking her during the Corona Virus pandemic, we transitioned to online. She provided very informative and inspirational lectures to keep us engaged in the class. Fantastic.

Skip class? You won't pass.
Inspirational
Test heavy
1.0
4.0
MKTG3310
Grade: B
Apr 21, 2020
Wouldn't take again

Worst teacher I've ever had. Much too difficult for an INTRO level class. I mean honestly... Some test questions were on things I'd never even seen before in her slides, and the class is EXTREMELY test heavy. You'll leave her exams feeling like you did way better than you actually did. "Pick the answer that is most correct". Pathetic. PLZ AVOID!!!!

Skip class? You won't pass.
Graded by few things
Test heavy
1.0
5.0
MKTG3310
Apr 21, 2020
Wouldn't take again

She was the absolute worst professor Ive ever had. Avoid her if at all possible. Id take this intro class somewhere else and just transfer the credit over if I could.

Tough grader
Get ready to read
Skip class? You won't pass.
1.0
5.0
MKTG3310
Grade: B+
Apr 22, 2020
Wouldn't take again

Do yourself a favor and take another professor! Wait to take this class another semester if she's the only one available... She's that bad

Graded by few things
Test heavy
1.0
5.0
MKTG3310
Grade: B+
Apr 23, 2020
Wouldn't take again

As easy this course is, Karen sets it up to be time-consuming and demanding for no reason whatsoever. Takes herself and this course way too seriously. Worst teacher in the marketing department you could possibly take.

1.0
4.0
MKTG3310
Grade: C+
Apr 25, 2020
Wouldn't take again

Not only does Karen expect you to read 40-50 pages a chapter, with 4-5 chapters a test; she organizes her exam questions like you're due to submit a doctorate level thesis in marketing. Does not understand at all that most students are only in this INTRO LEVEL MKTG class because our degrees force us to take at least 1 class in this department.

Get ready to read
Test heavy
Lecture heavy
1.0
5.0
MKTG3310
Grade: B+
Apr 26, 2020
Wouldn't take again

Worst teacher you could ever take. Completely unprofessional and very evident she doesn't care about her students and the fact that they are taking other classes other than hers (that are more than likely more difficult and way more important.) The only professor I've had that has considered a hard-earned 89.99 a B.

Get ready to read
Test heavy
Tough grader
2.0
4.0
MKTG3310
Grade: A
Apr 27, 2020
Wouldn't take again

Like many other people that have taken her, I agree that she structures this course much harder than any intro/principles course I have ever taken. Not a good communicator, and her lectures consist of her reading the slides verbatim. Only reason to show up is because she takes attendance via Spotter. Used Honorlock for tests with webcam. Avoid.

Skip class? You won't pass.
Graded by few things
Tough grader
1.0
5.0
MKTG3310
Apr 27, 2020
Wouldn't take again

Gave my class an extra credit assignment that took upwards of 2 hours for a single point. Not only did this only count as 1 point for extra credit, but she also put it in Canvas incorrectly to where it actually detracted from my overall grade, and thanks to her syllabus, emailing her about changing grades is considered grounds to lose more points.

Test heavy
Lecture heavy
Tough grader
1.0
5.0
MKTG3310
Apr 28, 2020
Wouldn't take again

If I could give 0 stars, I would. She takes this class too seriously for an Intro class. She doesnt round, even if youre at a 79.99% or even 69.99%. Shes the only reason Im graduating a semester late.

Get ready to read
Skip class? You won't pass.
Test heavy
2.0
4.0
MKTG3310
Grade: A
Apr 29, 2020
Wouldn't take again

Probably one of, if not the worst professor I have had at Auburn. As a junior who has taken many upper level courses this is one of the most difficult. I studied tons, went to class, read the book and knew all the terms and still was lost on the exams. She is extremely vague in her lectures and is not accessible to answer questions.

Test heavy
Lecture heavy
Tough grader
1.0
5.0
MKTG3310
Apr 29, 2020
Wouldn't take again

Tests are tough, nothing like the lecture.

Get ready to read
Skip class? You won't pass.
Graded by few things
1.0
4.0
MKTG3310
Grade: B
Apr 29, 2020
Wouldn't take again

The material is pretty simple, but KH made this be by far the worst class I've taken at AU. Class was 300 people, so it was lecture based. She basically read off the slides, making it unbearable. Tests were 80% of grade and all were 5 chapters each (comprehensive final), making it 175 pages worth of material/test. Recommend avoiding if possible.

Graded by few things
Test heavy
Lecture heavy
2.0
4.0
MKTG3310
Grade: B
Apr 29, 2020
Wouldn't take again

I have taken a lot of upper-level classes at Auburn and put in a lot of work into my classes, and this by far was the worst class I've taken. I would study, go to class, read the textbook, and still not do great on exams for the amount of time and work I put in. This class is way harder than it should be for an intro class and lectures are vague.

Get ready to read
Test heavy
Tough grader
2.0
4.0
MKTG3310
Grade: C+
Apr 29, 2020
Wouldn't take again

Dr. Hopkins is a very sweet and caring person however her teaching skills are not the best. The tests have nothing to do with the lectures and the class is way harder for a principles class especially if MKTG is not your major.

Get ready to read
Lecture heavy
EXTRA CREDIT
1.0
3.0
MKT3310
Grade: B
Apr 30, 2020
Wouldn't take again

Honestly not that hard but she takes this intro level course way too seriously. It's like you're sitting in a seminar with someone who treats the material like it's the most important thing you'll ever learn when not even half the class is marketing majors. She also doesn't round grades and the bonus structure doesn't actually help your grade.

Test heavy
Lecture heavy
Tough grader
1.0
5.0
MKTG3310
Grade: B
Apr 30, 2020
Wouldn't take again

WORST TEACHER. My only B this semester & I'm taking harder, more important classes. Spent so much unnecessary time on this course just to end up with a B. Content itself wasn't hard at all, it's just the way Karen runs this class. She makes it very clear that she doesn't care about students. The most unsympathetic professor during remote learning.

2.0
3.0
MKTG3310
Grade: C+
May 19, 2020
Wouldn't take again

When asking question even the simplest ones Dr. Hopkins grad students make you feel stupid for even asking. So this is discouraging when you want to ask for help to understand a concept. She is lecture heavy and to me what she lectures and test are not the same. I studied, read, took notes in class and still get not get her test. Good luck!

Get ready to read
Clear grading criteria
Lecture heavy
2.0
5.0
MKTG3310
Grade: B
May 29, 2020
Wouldn't take again

Dr. Hopkins' MKTG 3310 class should be a much more advanced marketing class because of the sheer intensity of the test questions that she asks. I can say that I fully understood concepts, but was stumped on most test questions. I knew that I was doomed in this class when I read her syllabus. An 89.99 is a B :))))

Test heavy
Lecture heavy
Tough grader
1.0
4.0
MKTG3310
Jul 18, 2020
Wouldn't take again

One of the worst professors I have ever had. Not only doesn't care about her students but most of her exams (which are most of your grade) are based on the textbook not her lectures. She puts little to no effort in her lectures just very basic concepts or definitions rather than the detailed exam questions. Do not take her.

1.0
4.0
MKTG3310
Oct 14, 2020
Wouldn't take again

She has to be one of the worst professors at auburn the whole class is reading a chapter and her posting about her cats and squirrels.

1.0
5.0
MKTG3310
Oct 15, 2020
Wouldn't take again

She is the worst professor that I have had. This is a required Intro class for my major and she makes it harder than my core major classes. Barely does any work for the class- does not even teach it. The whole class is you reading the book (WHICH she does take details from for test questions). Horrible. Hard. Not helpful. Tests are your grade.

1.0
5.0
MKTG3310
Grade: Not sure yet
Oct 16, 2020
Wouldn't take again

Karen Hopkins might be the worst professor I have had at AU. She claims to care about her students but only makes things harder for them with her insane tactics. Tests are almost your entire grade and her lectures are no help. And she posts pointless cat picture discussions to relieve stress. Not a good teacher, Do Not Take if Possible!

Get ready to read
Graded by few things
Test heavy
2.0
5.0
MKTG3310
Oct 19, 2020
Wouldn't take again

I am sure she is a great person, but she is the worst professor I have ever had. Does absolutely no work, just throws a textbook at you and expects you to absorb an astronomical amount of material. It has been extremely taxing just to maintain a B after countless hours of self-teaching. Save yourself the misery.

Get ready to read
Test heavy
1.0
5.0
MKTG3310
Grade: B-
Oct 26, 2020
Wouldn't take again

I have no idea how you can get an A in her class, I read the textbook everyday and her tests are so specific, especially with COVID you would think she would be more helpful, doesn't even do many lectures, only once a week for a 3 credit class and they are short and useless.

Get ready to read
Test heavy
Lecture heavy
1.0
5.0
MKTG3310
Oct 26, 2020
Wouldn't take again

Avoid at literally all costs this is the worst professor. She obviously doesn't care about her students passing her class. Tests are RIDICULOUS and are your only grade. Made a study guide with all the information required to know for a test and the test covered 89 word pages of information. 89 pages of information for a 50 question test. Absurd.

Get ready to read
Test heavy
Tough grader
1.0
5.0
MKTG3310
Grade: Drop/Withdrawal
Nov 11, 2020
Wouldn't take again

I took the exam on Honor Locker, and firstly she said I didn't scan the room, then she said I did not scan well, what? She graded test by subjective assume, she didn't let me see which questions I made wrong answer, so how can I review and prepare for the final test?

Skip class? You won't pass.
Test heavy
Tough grader
2.0
4.0
MKTG3310
Grade: Not sure yet
Nov 16, 2020
Wouldn't take again

This class is one a lot of people have to take for their major or minor so it should be pretty simple but it wasn't. Your entire grade is basically the exams which never align with the lectures. On top of that, Hopkins is extremely difficult to get straightforward answers from and does not budge even when she sees students struggling.

Get ready to read
Graded by few things
Test heavy
2.0
4.0
MKTG3310
Grade: Not sure yet
Nov 16, 2020
Wouldn't take again

Don't take this woman if you don't have to. It's for your own good.

Get ready to read
Graded by few things
Test heavy
1.0
5.0
MKTG3310
Grade: C
Nov 17, 2020
Wouldn't take again

In the nicest way possible I am SHOCKED she has even a 2/5. This is a principles class and is one of the hardest classes I've ever taken. I am not a marketing or business major but had to take this for credit and it was so hard because a lot of vocab and stuff learned in major classes like those are used. SO hard and tests are difficult.

Get ready to read
Tough grader
1.0
5.0
MKTG3310
Grade: Drop/Withdrawal
Nov 17, 2020
Wouldn't take again

The worst professor I have ever had. She has made me hate my Marketing minor and decided to drop it. She does not care about her students. She throws a book at you and says learn. 92 pages of notes for one test and only 50 questions with NO STUDY GUIDE, NO REVIEW, NO ZOOM. DO NOT TAKE!

Get ready to read
Test heavy
Lecture heavy
1.0
4.0
MKTG3310
Grade: C
Nov 17, 2020
Wouldn't take again

Dr. Hopkins put in the most minimal effort possible by a professor. Lectures (5 min per section) are virtually useless, because her tests (85% of the grade) are T/F and application based directly off of the textbook. It's passable, but don't expect a high grade unless you have endless hours to read through and annotate the textbook. Try to avoid!

Get ready to read
Graded by few things
Test heavy
1.0
4.0
MKTG3310
Nov 18, 2020
Wouldn't take again

Do not take her if at all possible. She is the worst teacher I have ever had, and honestly ruined my gpa. Only the tests matter, and she gives you no tips on studying or study guides. This is supposed to be a straightforward class, and she makes sure it isn't. She wants you to fail.

Get ready to read
Test heavy
1.0
4.0
MKTG3310
Grade: Not sure yet
Nov 23, 2020
Wouldn't take again

I would take any other professor! If you can avoid her class please do so. I would even take it in a different semester. She does not let you go back during tests and doesn't show any sympathy if you make a mistake during a test or miss it for a good reason. She is bad at responding to emails and just doesn't care if you pass or fail.

Get ready to read
Test heavy
Tough grader
2.0
4.0
MKTG3310
Grade: C+
Nov 24, 2020
Wouldn't take again

Here is the thing. This class is wicked hard. Let's not sugar coat things. But also.... did I read the textbook? Absolutely not. I have heard that is the key to success in her class. TBH I am not an avid reader. As a matter of fact, I detest it. If you think you know marketing, well news flash... you don't. Have fun. Do the work. You should be fin

Get ready to read
Tough grader
1.0
5.0
MKTG3310
Grade: B-
Nov 24, 2020
Wouldn't take again

I've never had a professor that made me so miserable. I didn't want to take this course because of her ratings, but my advisor made me and it was the worst decision I have ever made. She gives 50 question tests on four chapters, hours of lectures, and hundreds of textbook pages. When asking for a study guide, she gave a 93 page word doc.

Test heavy
Tough grader
1.0
4.0
MKTG3310
Grade: D
Dec 4, 2020
Wouldn't take again

Do not take her!!!! The worst professor ever. There are four exams include final. She will drop the lowest grade but it won't help. The highest average grade of all exams is 79. There are PackBack discussions due every Monday. 2 Responses, 1 Question. You only get 100% if you write over 70 words each responses.

Lots of homework
Test heavy
Lecture heavy
1.0
4.0
MKTG3310
Grade: C+
Dec 7, 2020
Wouldn't take again

This is honestly one of the worst classes I've taken in my time at Auburn. She treats Marketing like it's the best thing ever and like everyone in the class is a marketing major even though we're not. She doesn't round your grades AT ALL. This is my very first C ever and it's because I got a 79.91 and she won't round. Only pretends to be generous

Get ready to read
Test heavy
Tough grader
1.0
4.0
MKTG3310
Grade: B-
Mar 24, 2021
Wouldn't take again

Terrible class, but had to take it. Avoid if you can.

Test heavy
Lecture heavy
Tough grader
1.0
3.0
MKTG3310
Grade: A-
Mar 25, 2021
Wouldn't take again

A joke of a faculty member Karen Hopkins is. At some point, when a teacher becomes a laughing stock of the entire marketing department, you would think to fire her. Well when her husband is the head of the marketing department, Fat chance she gets booted. She cares more about catching a student cheat on her test than trying to help them succeed

Get ready to read
Tough grader
1.0
5.0
MKTG3310
Grade: D
Apr 5, 2021
Wouldn't take again

Do not take this professor. I am a PR major and I had to take this business class for my major. She made it so unnecessarily hard to pass her tests. Her lectures do not matter at all and she doesn't test on what she talks about in class. All of her test questions come straight out of the textbook. You can't go back and review your answers on tests.

Get ready to read
Test heavy
Tough grader
1.0
3.0
MKTG3310
Apr 16, 2021
Wouldn't take again

Probably the worst professor I've ever had at Auburn. Only talks about one topic from an each chapter and then expects you to know everything. Text questions are confusing. Avoid if you can, but if you can't, make sure you are reading the textbook.

Get ready to read
Graded by few things
Test heavy
1.0
4.0
MKTG3310
Grade: D
Apr 21, 2021
Wouldn't take again

At all cost, please avoid taking this class with this professor. Her lectures are absolutely pointless and her test are so confusing. You mainly have to teach yourself all of the material by reading the textbook. She cares more about trying to catch you cheating on a test than actually trying to help you succeed. DO NOT RECOMMEND!

1.0
4.0
MKTG3310
Grade: C
Apr 21, 2021
Wouldn't take again

Worst teacher that you can have at Auburn. Takes an interesting subject and makes it atrociously boring. Avoid her at all costs.

Get ready to read
Graded by few things
Test heavy
2.0
5.0
MKTG3310
Apr 21, 2021
Wouldn't take again

Hopkins was one of the hardest professors I've had at Auburn. Her exams are 99% textbook based so make sure you read that thing like it's your life. She offered extra credit but it was only 1% of our grade. The tests are impossible, I studied for hours everyday for three weeks and made a 76 on one which is considered good. Avoid her if you can.

Get ready to read
Test heavy
Tough grader
4.0
3.0
MKTG3310
Grade: A-
Apr 22, 2021
Would take again

It is not that difficult to get an A in this class. You don't have to attend the lectures if you don't want to. Just read the textbook and memorize the key terms, and understand situations the terms could apply to. Do your Packback every Monday (2 response, 1 question). Complete the easy extra credit assignments.

Get ready to read
Test heavy
EXTRA CREDIT
1.0
4.0
MKTG3310
Grade: D+
Apr 22, 2021
Wouldn't take again

Had to take this class for my Business minor and she is the ONLY marketing prof. here at Auburn. Literally, her tests are so hard and there are multiple choices that could be the right answer. Tests were online and it would NOT let you go back and check your answers. Her lectures are just her rambling and her slides do NOT HELP! Read the book.

Get ready to read
Test heavy
Lecture heavy
1.0
5.0
MKTG3310
Grade: Not sure yet
Apr 26, 2021
Wouldn't take again

This is probably the hardest class I've taken at Auburn so far. This is an extremely difficult class, and it's a principles course. If you don't read the book it's basically a death sentence. Tests are straight memorization but there are always 4 to 5 chapters to memorize for every test. Lectures are practically pointless. Read the book!!!

Get ready to read
Graded by few things
Test heavy
1.0
3.0
MKTG3310
Apr 27, 2021
Wouldn't take again

I took this class and attended probably 3 of her online lectures at most because they were completely pointless. Reading the textbook will help you do well in this class, but the test are still very difficult. The class wasn't terrible difficulty wise, but what was really unfortunate is that Dr. Hopkins did not care about helping us out at all.

Get ready to read
Graded by few things
Test heavy
2.0
4.0
MKTG3310
Grade: D+
Apr 27, 2021
Wouldn't take again

She was not helpful whatsoever for any email communication. Her tests were extremely difficult. Overall, she wasnt friendly and I didnt enjoy the class.

Skip class? You won't pass.
Test heavy
1.0
5.0
MKTG3310
Grade: B-
Apr 27, 2021
Wouldn't take again

She makes it ridiculously difficult. I enjoy the content &felt like I over prepared going into tests only for the Q's to trick me. It was incredibly frustrating. Lectures are near pointless considering she covers about 1 subject per lecture. She never gave a study guide ver gave clear directions of what to study. I felt like I learned on my own.

1.0
4.0
MKTG3310
Grade: B
Apr 28, 2021
Wouldn't take again

Exams extremely difficult and you can't go back to questions. Lectures are a waste of time and don't over 1% of exam material. Read the book for your own sake but get ready for over 200 pages per exam. Do ALL of the Packbacks: that saved my grade. Do any extra credit she throws your way. Make friends with people with test banks. Tough class.

Get ready to read
Test heavy
1.0
3.0
MKTG3310
Grade: B
May 1, 2021
Wouldn't take again

We asked her how to study for our first test. proceeds to send us an article on the best ways to study for college exams. Enough said.

Get ready to read
Graded by few things
3.0
4.0
MKTG3310
Grade: B
May 3, 2021
Wouldn't take again

Dr. Hopkins is extraordinary in her ability to turn what should be a fun and interesting class into something tedious, stressful, and difficult. If you MUST take her my advice is read the textbook.

Gives good feedback
Get ready to read
Test heavy
5.0
4.0
MKTG331O
May 5, 2021
Would take again

Gets a bad rap. Found her class more difficult than any other principles class Ive taken, but Dr Hopkins was not a mean person in my experience. Was very responsive to my emails and made extra credit available to the class. Final was optional. An A is definitely possible

4.0
4.0
MKTG3310
Grade: B+
May 8, 2021
Would take again

I had to take this class twice and honestly I couldve avoided taking it a second time if I wouldve read the book and studied the book. You need to know and understand every word in that book. Doctor Hopkins is extremely approachable and personally I enjoy conversations with her. Doctor Hopkins wants to help you understand the material.

Gives good feedback
Get ready to read
Test heavy
2.0
4.0
MKTG3310
Grade: A
May 26, 2021
Wouldn't take again

She seems like a nice enough person, but she's not a good teacher. At least you don't have to go to class or read. I only used Quizlet. She really doesn't try to have a relationship at all with her students. She really makes you feel like she doesn't care if you understand anything.

Graded by few things
Test heavy
Lecture heavy
1.0
4.0
MTKG3110
Grade: B
Aug 18, 2021
Wouldn't take again

Dr. Hopkins is the worst professor I've ever had in my college career. Lectures were painful to listen to, completely worthless, and did not cover even half of the test material. Clearly does not care and does as little work as possible. I scheduled a zoom only office hours, she joined from her phone on the go and offered me absolutely no help

1.0
4.0
MKTG3810
Grade: B-
Nov 23, 2021
Wouldn't take again

Hopkins is ridiculous as she teaches a majority of asynchronous classes, yet makes her MKTG classes so hard and impossible to well in. Exams are 85% of your grade, and they are on ProctorU. She gives no extra credit, makes all assignments PackBack, and expects us to be able to learn business marketing, which is in-depth, without any help from her.

Graded by few things
Test heavy
Lecture heavy
3.0
3.0
MKTG3810
Grade: C
Nov 29, 2021
Wouldn't take again

I took Dr. Hopkins' class fall of 2021 online. This class is impossible if you don't read the book. I had to teach myself all the material. She offers office hours over zoom. She is very nice, yet this class should be taught this class in person. She provides supplemental lectures that do help, but you basically have to teach yourself the material.

Get ready to read
Test heavy
1.0
4.0
MKTG3810
Dec 1, 2021
Wouldn't take again

Bar none the hardest class ive taken at Auburn. Its not really the class but the teacher. The lectures she posts have nothing to do with the test. You cannot pass the class without reading the book. I would advise to use the worksheets she gives out and to know all of the vocabulary from each chapter. Shes super nice just a sucky teacher.

Test heavy
Tough grader
1.0
4.0
MKTG3810
Grade: C+
Dec 2, 2021
Wouldn't take again

Test are 75% of your grade. You only 3 and a final. The test are impossible and she does not tell you how to study. The only way I did half decent was reading the entire text book. Which 5 chapter per test. Her lectures are pointless. I would not recommend this teacher to anyone.

Get ready to read
Test heavy
Tough grader
4.0
3.0
MKTG3600
Grade: B+
Dec 15, 2021
Would take again

Doctor Hopkins wants to be a resource/your friend. Go to her office hours it will make a difference. Learn every single vocabulary word in the book and make an example for each one. Thats the key to studying for this class. I wouldve had an A but my top hat brought my grade down.

Skip class? You won't pass.
Test heavy
Caring
4.0
3.0
MKTG4410
Grade: A+
Apr 8, 2022
Would take again

I believe this was Dr. Hopkin's first time teaching this class, and it has been my favorite class all semester. She let us pick what assignments we wanted to do, and there were a lot of activities done in class to make it super interactive. Her lectures are engaging, the quizzes and assignments aren't too hard, overall a great class.

Amazing lectures
Gives good feedback
Accessible outside class
2.0
3.0
MKTG3810
Grade: B
May 3, 2022
Would take again

This is widely accepted as one of the worst classes/professors to take at Auburn, but my experience wasn't that bad. Read the book, don't watch any of her lectures, and you'll be fine on the exams. The PackBacks were the bane of my existence every week, but there are so many of them that the grades don't matter much. You'll never interact w her.

Get ready to read
EXTRA CREDIT
Lots of homework
1.0
5.0
MKTG3310
Grade: C
Aug 17, 2022

Dr. Hopkins is extremely funny. She makes Principles of Marketing as hard as she possibly can. Do all the packbacks and do not listen to anything she says. You have to read the textbook to make a good grade. Take anyone else. You would be better off learning from a deaf chimpanzee.

Hilarious
1.0
5.0
MKTG4390
Grade: A
Nov 13, 2022

Karen Hopkins is literally insufferable. She has absolutely no selling experience and is teaching a personal selling class. You have so many assignments with literally no direction and that make absolutely no sense on how to apply it. She is annoying, rude, and demeaning. She literally tries to make you feel stupid like all Karens of the world do.

Lots of homework
Lecture heavy
Graded by few things
1.0
5.0
MKTG4390
Grade: B
Dec 7, 2022

I would not take this class again. All the assignments were just a bunch of busy work, with little information to complete them. Then she would grade them harshly. The class was mandatory, but I did not learn anything from the lecture. There were no tests which was nice, but just way too many assignments and presentations.

Tough grader
Participation matters
Lots of homework
1.0
4.0
MKTG4390
Grade: B
Apr 4, 2023

This teacher is very passive-agressive and will call you out in class for simply typing on your computer while she is talking. Unclear directions on assignments, does not respond to emails, makes you draw numbers and get with groups almost every class, calls on you randomly in class. Definitely would not take her again.

Tough grader
Participation matters
1.0
4.0
MKTG3810
Grade: C-
Apr 12, 2023

Avoid. Lack of effort and does not know how to teach.

Lots of homework
Test heavy
2.0
4.0
MKTG4390
Grade: C
Apr 19, 2023

Karen is incredibly rude and passive aggressive. Her grading is illogical and just based on her opinion, and her rubrics are vague and do not make sense. She acts like she is better than everyone else, when she has no credibility. Her lectures are just her mindless rambles that do not help with projects at all.

Tough grader
Graded by few things
2.0
4.0
MKTG4390
Grade: A
Apr 22, 2023

Oh Karen. The most passive aggressive woman I have ever met. So much work, like hours a week and have fun getting a ton of 0s. She will see one thing she does not like and give you a 0. Her requirements on assignments are incredibly vague and I truly think she expects students to be mind readers. If you take her, good luck.

Tough grader
Participation matters
Lots of homework
2.0
4.0
MKTG3810
Grade: B-
Apr 24, 2023

This class is extremely hard. I participated every week and did all assignments. I utilized every resource given for the test and still made a C. I reached out to the teacher for advice and she gave an extreme attitude. She is very rude and not helpful. If you have to take her, read the entire textbook and redo the practice questions.

Tough grader
Test heavy
Graded by few things
1.0
5.0
MKTG3110
Grade: B-
Apr 26, 2023

She was very difficult. Even if you study, the test are extremely hard. She gives study guides that do not correlate to the tests.

Get ready to read
Test heavy
Graded by few things
4.0
2.0
MKTG4390
Grade: A+
Apr 28, 2023
Would take again

I honestly enjoyed this personal selling class. I thought it was a very easy A go to class and do the assignments and you should get an A. Sometimes the class can seem redundant but overall I feel like I learned a lot about the sales world and the assignments were simple.

Participation matters
Caring
1.0
5.0
MKTG3810
Grade: A-
Jun 27, 2023

This course taught me exactly how not to run a class: barely any instruction, a textbook meant to be absorbed completely, and little to no help when asked. To top it all off, every assignment had to be manually synced on our end, as Professor Hopkins couldn't be bothered. Do not take this course.

Tough grader
Get ready to read
Test heavy
1.0
2.0
MKTG4390
Grade: A
Oct 10, 2023

This class is a massive waste of time. Our homework is through an app that was made in 2003 and has never been updated. The homework does nothing valuable in teaching you, and I have not learned one thing in her lectures. I pay a lot of money to go here and this class is an extreme waste.

Participation matters
Lots of homework
Lecture heavy
1.0
2.0
MKTG4390
Grade: B+
Nov 7, 2023

Professor Hopkins assignments are vague and arbitrary, often seeming like they were made up on the spot. Her lectures are chaotic and useless. Roughly a third of class time is devoted to "guest speakers"- who were actually just recruiters from various companies. A significant portion of our grade is based on a broken app.

Lots of homework
2.0
3.0
MKTG3110
Grade: B
Dec 4, 2023

After taking advanced sales I realized how much this class did not teach me. She was condescending, didn't foster a positive learning environment, and taught almost nothing valuable. We did a role-play with her current class and it was clear they had no idea what was going on and I had to talk them into taking advanced sales.

Tough grader
1.0
4.0
MKTG3110
Grade: A
Dec 11, 2023

Not worth your time. Take anyone else, honestly not sure how she still has her job. Racial/anti-semitic remarks that I found to be very offensive. And whatever you do, DO NOT email her unless you want her threatening to fail you over asking a simple question. Never had a teacher that was so against her students. Keep the negativity at home Karen.

Tough grader
3.0
2.0
MKTG4390
Grade: A-
Apr 15, 2024

Dr. Hopkins has great info to share, but the way it's shared isn't as conducive to a college life. She's very organized which is wonderful, but you almost get to much information. Assignments involve you going places outside of class time which I think is a good idea, but you can't miss class for it. I didn't mind her, but probs wouldn't take again

1.0
5.0
MKTG4390
Grade: C-
Apr 16, 2024

This professors grade book is based off of attendance and a broken app to complete assignments on. Not to mention her "guest" speakers are just low-tier company recruiters trying to take advantage of graduating students without a plan. As a current senior- this is my hardest and most time consuming class without a doubt.

Participation matters
Lots of homework
1.0
5.0
MKTG4390
Grade: B-
Apr 29, 2024

By far the worst professor I have ever had at Auburn. She assigns an insane amount of written homework and then complains abt how she has to grade it all. She offers mutlipe sets of instructions for assingments that all contradict each other. Her grading scale/syllabus is the most confusing thing I have ever seen. DO NOT TAKE HER CLASS.

Tough grader
Lots of homework
1.0
5.0
MKTG4390
Grade: B
Apr 29, 2024

I scheduled office hours with her one time to ask why I got a horrendous grade on a 5 page paper. After that, she decided she hated me. Encourages students to reach out to her but when you ask about a low grade, she is incredibly belittling and rude. I reached out to her a few times since then. Have yet to hear back. Auburn, I'm dissapointed.

Tough grader
Lots of homework
So many papers
5.0
2.0
MKTG4390
Grade: A+
May 13, 2024
Would take again

The ratings on Professor Hopkins are not at all reflective of what I experienced during my class with her. As long as you are good with time management- the assignments are easy and manageable. Professor Hopkins lets students build their own syllabus, and she tried to make class as entertaining as possible. Don't let these neg ratings deter you.

Participation matters
Group projects
Lots of homework
2.0
4.0
MKTG4390
Grade: Not sure yet
Nov 9, 2024

Currently taking her class and did not know what I was getting myself into. There is SO. MUCH. BUSY WORK. As someone who is minoring in marketing and majoring in biomedical sciences, this class is one of the most time consuming I've taken while at Auburn. If you're looking for an easy marketing elective do not take this class.

Tough grader
Participation matters
Lots of homework
3.0
3.0
MKTG4390
Grade: B
Nov 10, 2024

Professor Hopkins has a unique teaching style, but with some effort, the class is manageable. Assignments can be vague, but using resources like Unstuck ai really helped me stay on track.

1.0
2.0
MKTG4390
Grade: A
Nov 12, 2024

She is so unorganized and won't grade assignments. She is never wrong so don't try and tell her otherwise. The class isn't that bad but she will call on you any time. Her point system is confusing and unclear but she won't try and help you. "It's up to you to interpret". She assigns all this work but takes months to grade it.

Participation matters
3.0
4.0
MKT3310
Grade: B
Nov 19, 2024

I genuinely like Mrs.Hopkins as a person and her class was really engaging and enjoyable. However, it is really difficult to make a good grade in her class. She is an extremely harsh grader but the frustrating part is her directions are not clear at all so she will grade you poorly even though you think you met all her requirements.

5.0
2.0
MKTG4390
Grade: A
Nov 21, 2024
Would take again

Honestly a good professor and an easy class. Idk why everyone gives her a hard time. At the beginning of the year she lets the students choose how/what we were graded on and the weight of it. We did not have exams and only open note quizzes as well as assignments throughout the semester. If you actually READ the rubrics and you will be fine

5.0
2.0
MKTG4390
Grade: A+
Dec 5, 2024
Would take again

Don't let these reviews stop you for taking this course! Not sure why she has such low scores. Dr. Hopkins' class was one of the easiest marketing courses I have taken. She lets you pick your syllabus at the beginning of the year. There were no exams and only easy assignments. If you go to class and spend time doing her assignments you'll have an A

Participation matters
5.0
2.0
MKTG4390
Grade: A
Dec 9, 2024
Would take again

Idk why she has bad ratings. Honestly one of my favorite professors so far. Her class was pretty easy and we had no tests because you get to make your syllabus on the first day. Take the class!

Amazing lectures
Clear grading criteria
Caring
1.0
2.0
MKTG4390
Grade: B+
Dec 16, 2024

This class is filled with busy work. You will not know your grade until the end of the semester because she refuses to grade assignments. She is extremely condescending and is difficult to reach outside of class. Finally, grades on the many essays in her classes are inconsistent at best and little to no feedback is given.

Tough grader
Lots of homework
So many papers
1.0
1.0
MKTG4390
Grade: A
Mar 6, 2025

While the class is easy, she is very rude and belittling to students. She prioritizes her other classes much more than this one and often says she is going to open assignments and never does. She is also very bad about communication is does not want to help you. She often got angry at my class and acted like we were children.

1.0
4.0
MKTG4390
Grade: B-
Mar 17, 2025

While I know this seems like low-hanging fruit, this individual has no idea what she is doing teaching this class. I haven't learned a single concrete thing about actual personal selling. She gives constant busy work, expects you to find a 'sales mentor' to speak to throughout the semester as well as a B2B salesperson to shadow for an entire day...

Tough grader
Group projects
Lots of homework
1.0
4.0
MKTG4390
Grade: B-
Mar 17, 2025

and expects you to pull together to do way more outside of class than needed. Whether it be her incompetence and uselessness not knowing how to operate the platform of RNMKRS used in this class (which is empty sales practice due to its scripted format that you have to learn to a T) or her general dumbassery in failing to realize the reality of...

Tough grader
Group projects
Lots of homework
2.0
2.0
MKTG4390
Grade: A+
Apr 28, 2025

Dr. Hopkins' class lacked clear communication and organization. Assignments often changed, grades weren't updated, and emails went unanswered. I also experienced unfair group work grading. Overall, very frustrating and disappointing experience.

Group projects
2.0
4.0
MKTG4390
Grade: A
May 4, 2025

A lot of busy work and class is hard to sit through

Tough grader
Participation matters
Group projects
2.0
1.0
MKTG3310
Grade: B
Jun 26, 2025
Would take again

I will start this off by saying marketing is a dumb subject and very pointless. The online class is easy, theres like 200 mindtap assignments but they are like a question a piece but you have 3 attempts per question. that is 70% of the grade. The exams however are impossible to study for and the questions have multiple answers. marketing is dumb.

4.0
3.0
MKTG4390
Grade: A
Nov 12, 2025
Would take again

Dr. Hopkins is a solid professor. If you're not a marketing or sales major, you won't like it. The workload mainly involves virtual AI sales roleplays, guest speaker reflections, and weekly quizzes. Attendance is required, but only 18 classes actually factor into your grade. She grades it every class- you only need 18 days to meet requirements.

Participation matters
Lots of homework
Accessible outside class
3.0
3.0
MKTG4390
Grade: A-
Dec 9, 2025

Dr. Hopkins is very caring and I truly liked her/her lectures BUT The "training" app is laughable junkware enforcing junk habits: a lazily built word scanner blind to real selling, misreading strong pitches, and training students into stiff, unnatural, low-value habits Hard to forgive such a counterproductive software being core to the class

Participation matters
Group projects
Caring
4.0
2.0
MKTG4390
Grade: A+
Dec 10, 2025
Would take again

Dr. Hopkins isn't a bad teacher, but her rubric can be confusing and her expectations unclear. She truly cares about her students and is passionate about sales. The guest speakers are great, and if you pay attention, you'll definitely learn something useful throughout the class. It is mandatory, but she gives a lot of days you can miss (about 15?)

Participation matters
EXTRA CREDIT
Lots of homework
Class Info

Online Classes

100%

Attendance Mandatory

68%

Textbook Required

0%

Grade Predictor

Your expected effort level

LowHigh

Predicted Grade

B

95% confidence
Based on 116 grades
Most common grades:
B (30)
A (15)
C (12)
Grade Distribution
A(24)B(40)C(26)D(9)F(0)A-/B+(21)
Based on 129 reported grades
B: 30
A: 15
C: 12
B+: 11
Common Tags
Test heavy (62)
Get ready to read (48)
Tough grader (44)
Participation matters (36)
Skip class? You won't pass. (35)
Lecture heavy (32)
Graded by few things (27)
Lots of homework (18)
Rating Trend

Stable

+0.13 avg change
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