4.9
Quality2.1
Difficulty98%
Would Retake118
Reviews98%
Would Retake
118
Reviews
Rating DistributionOfficial
5
114
4
2
3
0
2
0
1
2
What Students Say
“Amazing Professor for Marketing”
MRK460 - 5.0 rating“The best professor I had”
MRK455 - 5.0 ratingClass Info
Online Classes
100%
Attendance Mandatory
65%
Textbook Required
7%
Grade Predictor
Your expected effort level
Predicted Grade
A+
Grade Distribution
Common Tags
Rating Trend
Stable
+0.09 avg changeRatings by Course
MKM700
5.0
(13)MRK455MMT
5.0
(1)MRK428
5.0
(2)MRK460
5.0
(2)BAB235
5.0
(8)Difficulty by Course
MRK200SSA
4.0
MRK455SBB
3.0
MRK455SAA
3.0
MRK455SCC
3.0
MRK317
3.0
Reviews (118)
we got the cool prof from ryerson, hurray! He's well organized and down to earth with good advise
Ken is an amazing professor and has an incredible resume. Ken is hilarious and easy-going, making the classes very enjoyable. He is a great lecturer and relates the topic to real life situations. He is very approachable. Ken one of the best professors I have ever had.
Dr. Wong's class was the highlight of my semester. His classes were both interesting and fun. He is extremely considerate and gives excellent feedback on presentations and tests.
Dr. Ken is a delightful person to interact with. He carries and spreads positivity with him and helps students develop vital skills. His classroom sessions are all about everyday applications of the subject matter. This makes it easier to grasp the lesson and effortless to remember.
He is the best professor ever. If you have any doubts, he is always there to help you.
Definitely the best professor so far. Always helpful and provides accurate feedback.
Very understanding and helpful. Gives ample opportunities to do our best and be comfortable "outside" of our comfort zone.
Professor Ken Wong is so kind of person, i just love the way he teach and inspire us to be a good person and good learner. I wish he teach us more. But my all wishes with your Dr. Wong..
AMAZING!!!!
Honestly the best teacher I have ever had in my life. We will miss you Dr Wong. You are such an inspiring leader and amazing person.
Ken is one of the most humble and genuine professors I've come across. His classes are full of interaction and participation. He does his best to make the class active using videos and powerpoints - You somehow never seem to doze off here. He's one gem of a person and I wish to be like him someday. We'll miss you tonns !
Ken is one the most inspirational professor I have ever had. Humble and kind, he is very clear and willing to help. You see he loves his job.
A professor that is always there for students and it is always motivating students to do better . I did have a very happy learning while I was in his class !
He is amazing! He is really helpful and cares about his students unlike most profs here at Seneca. If you don't know anything, we won't make you feel stupid he will help you step by step. I recommend you to take him.
Ken is an amazing professor, very insightful and informative.
Useful. good professor.
Hes a great help and really nice to his students. He genuinely cares for our education and future. Would recommend taking for a dry course like research. He made it as interesting as humanly possible
amazing professor! never met a prof that always had something good to say, and never makes you feel stupid for asking any questions at all!
Say no more, best prof in my life!!
Amazing professor. He is caring, informative and knowledgeable.
Amazing Professor for Marketing ! Knowledgeable , Inspirational.....
One of the best professors in Seneca. If you want to get the most out of a marketing course, in an efficient and enjoyable way, Ken is the teacher to go. Not only is he very knowledgeable on the topic, but also he can explain the abstract subjects in a sensible way with tons of real-life examples. Very lucky having him as my instructor.
Ken Wong is by far the best prof i've ever had. Super helpful, very approachable. always goes the extra mile when teaching his students. He will answer any question you have. Always motivates his students to do better. Never make you feel stupid. Expects you to participate, and as long as you do, you will pass, ( an do work obviously)
Awesome professor
His lecture is interesting and I enjoyed every class.
Please go ahead and choose this Professor Ken Wong amazing class with recent updates in market.
Ken is a fantastic prof who makes the learning environment fun. He gets you to think outside the box, and is very respectful to his students. As long as you complete his assigned work, the class shouldn't be of any difficulty. Would love to have him as a prof again.
His lectures don't make you fall asleep !!
Good prof, makes the class easy to understand. Especially takes time to ensure his international students are understanding the material. His grading criteria is very flexible.
Very good professor. Recommended...
The best professor I ve ever had!!!! Always gives a lot of great examples that help you to understand the topic really well. Experienced, thats why his classes are super interesting and inspirational.
Amazing Prof.
Amazing prof. Cares about students,
One of my favorites!
The best professor I had ! Second course I took him and he us absolutely incredible!!
Great marker, easy going, fun course.
Ken Wong is the best prof I have ever had.
Mr Wong is the best professor I have ever had in Seneca. He always bring new marketing concepts based on real-life examples.
An excellent professor I've ever met
He's a great professor I have ever met. His lecture is interesting and not too many words. The test is realistic and easy to take. 5/5? That's not surprised.
Doctor Wong is my most favourite professor so far. Super friendly, funny, helpful, respectful and nice. He has real -life experience to talk about. He grades things on time, provides clear instructions and replies to email super fast lol. Definitely recommend and would take him again!
Dr. Wong is an extraordinary expert professor. It is clear his knowledge and how he likes to share. The way he teaches, makes easier to understand and prepares you to the real word. He became a motivation and inspiration for life!
Ken Wong is the best professor that I ever have. Although I asked a lot of silly questions, He is really patience and answer all of it! IThank to professor, now I can do SPSS probaly (SPSS is one of the toughest software I have ever face) He is the best
The best professor in Seneca hands down!
Very inspiring! You will learn a lot from his class, he's very knowledgable and engaging. He responds to emails the same day and gives great examples for you to understand the material. If you have him as an option for a class I would definitely recommend taking the class! His slides + paying attention in class should get you an A!
Notice how there is a positive review following negative ones on the same day and the positive reviews try to address the negative ones. what kind of student commends a prof for coming to class on time? For a PhD in marketing, you would think fake reviews should be easy to write. Reviews are fake and are used in class to manipulate students.
Congratulations to Dr. Wong for winning Ontario Governments Ministers Award of Excellence!
Great to have an award-winning prof teaching us. Congratulations for being awarded the Ministers Award of Excellence. You made us proud.
Congrats to Dr. Ken who received a minister award of excellence. Dont forget the free coffee you promised us!
I love the SPSS training in his course. Got myself a job assignment at ACNel because of that, thanks Dr. Wong!
Fun simulation bike game although teamwork can be challenging, as some of my team members are learnign from overseas. Professor Wong is very responsive to my e-mails. Overall, I learn a lot.
Congratulations to Dr. Ken for getting the Award of Excellence from the Ontario government! Proud to be your student. MRK106 is easy but the online McGraww-hill connect quiz takes time to do every week.
Ken Wong, I had him for MRK200 in my second semester at Seneca College. He was a very funny person, and outgoing. Not much homework just reading on McGraw Hill, assignments and a fun game you get to play throughout the semester in a group
He is one of the best professors in my whole life. It is my very first time creating an account to rate my professor. Awesome professor!
I like the SPSS analytics and dataviz part using Tableau. Dr. Wong is always engaging and he starts webinar sharp at 8am. Good e-mail communications.
The nike group project is pathetic because there are freeriders in my group and the prof was unable to switch me to another team half way through the course. That said, I learned a lot on data analytics and the PLS stuff is cool. Didn't know online learning can be that challenging-yet-fun.
Other than the boring Mcgraw-hill online quiz that you have to do on a weekly basis, it's pretty fun especially the bike simulation game. Had a great team and won at the top spot for most weeks! Dr Wong's webinars are amazing. I had his MRK106 as well and it was excellent too. Same textbook was used in both courses so that saved me some $$.
Fast e-mail communication. Best prof at Seneca! I'm an international student and he does not make me feel stupid even when I asked him tons of questions about Canada and career planning in general outside of class.
I joined two classes of prof Ken Wong, the first is MRK 106 and MRK 455, at the first semester, joining his class makes me think the decision of choosing Seneca is right for me. Prof Ken is the most dedicated prof I've ever seen in my last 4 semesters, even in this new normal, he worked still hard, always show up in class, dont cut teaching time..
One of the best professors that I've seen in Seneca during my last 4 semesters there. 1. Interesting lectures (if you listen and pay attention) 2. Probably the most useful course for marketing graduates 3. He's always punctual 4. Can be reached in a free time 5. Will go an extra step for you. Loved his classes!
De. Wong is an amazing professor. His lectures are very engaging and interactive. His way of teaching makes you want to learn more and more. Had a great experience
I really enjoyed his class and found him to be very clear when talking about topics or delivering instructions. I learned lots from him and his classes, and much of what I learned is very useful for later on, when I am actually working in marketing.
Dr Wong is a great professor. I attended his class two times this year for two different courses and learnt a lot. He's very organized and illustrates lessons with great real life situations. He's accessible, anwers the student's questions and gives the lessons's feedback in a very polited and clear way. I would definetely attend his class again.
very nice prof, take his class!!!
Dr. Wang is one of the best professor in Seneca, he always use the easy way to explain hard and tedious knowledge, you won't feel bored in his class, also he is a really good person, always help you in many ways. You won't regret if choose his course.
One of the best profs I've ever had at Seneca. Very enthusiastic, accessible, feedback is reasonable. The simulation bicycle game is fun although group work can be difficult.
Dr. Wong is a great teacher. He walked the extra miles to show us SmartPLS and we'll be learning Tableau on DataViz and SPSS for analytics with him this sem. Other than the fact that it's an 8am class, it's just great.
Other than the weekly Mcgraw-hill online quiz that's time consuming, it is a pretty great experience in this intro marketing course. Dr. Wong is fun, engaging, and responsive to my e-mails.
Only Ken can make 8am lectures interesting and fun. His online lectures are awesome and interactive! + He even gives us a breakfast break which is great. He gives useful feedback on assignments, highly recommend!
now that I've done the final exam/assignment and the apple foldable project, I can say that professor Wong's class is great.
Other than the lengthy IMC plan, it's super easy for us BMRK students. Highly recommended!
Doctor Wong is well-organized and he always started his lecture on time. All of the weekly PowerPoint slides were posted and webinars recorded. I like the online database and the MIT simulations game that they used to teach us marketing concepts. Your miles may vary but he never yawned in our online class. His polling tool and videos are fun.
I had Ken for Marketing Research and during the online lectures, he was interactive with the class and tries to make each lecture welcoming and interesting in hopes that his students would retain what they are taught. We were told "buy" the textbook but did not end up using it. Almost all the assignments is going to be done with a group.
Great marketing prof at Seneca, engaging webinars.
Easy IMC course. 2 case studies and a super long IMC plan that's manageable.
Excellent engagement in class with polling and chat; he greeted almost every student when starting the webinar. We even did peer-review once using his online tool with great discussions. Fast e-mail response and fair grading. Asked for a separate Zoom meeting after class to discuss bicycle team project issues and he said "Sure!" without hesitation.
His classes were the best. Very interactive. Best professor for online classes. I used to wait all week for his class, and my roommate would join me in listening to him because his lectures are just so so interesting (my roommate is an IT student so for him to be interested in Marketing is truly enough to state the awesomeness of Ken Wong)
Great SPSS sessions and the marketing research project on foldable phone was relevant and fun. I love the webinars even though it's early in the morning.
Very engaging webinars but this course is not easy as there are lots of deliverables and papers to write. Team work can be better but you know how challenging it can be when your team members are MIA. Dr. Wong is super helpful in answering my questions.
dr wong is a great mentor, he not only gave great webinars but also took time to help me to polish my resume and land my first job in data analytics.
Great prof making this second course of marketing less boring. That said, there are tons of online quizzes to do on the textbook publisher's site so it can be time consuming. Also, the bike simulation can be challenging especially when your team members are MIA.
I learned a lot from Dr. Wong. Tableau + SmartPLS + SPSS plus lots of marketing research theories made this research course fruitful. He's responsive to students enquiries and he started all his webinars on time. The only trouble is the foldable iPhone team project but I guess that's unavoidable in a remote team work setting.
Fun bike simulaton made this course worthy to take in BAM. I dont like the new textbooks online quiz as the site can be buggy and slow. Other than that Its a good experience. Dr Ken is super friendly.
Professor Wong's webinars are fun and insightful. Good learning exp. I had an accommodation request and he looked after it with respect and fairness.
What can I say? Take him.
Super engaging prof with polling tools used in webinars. I've attended all of Dr. Wong's research classes. Just asked anyone in BMT or BAM and you'll know his amazing teaching style. I learned a lot from the Apple foldable phone project and the SPSS calculations were relevant-yet-challenging.
Easy IMC course, highly recommended.
dr ken is a knowledgabe prof. I love his webinars as he's so funny. SPSS is difficult but I'm in a good team so that's ok. Take him if you can.
Your miles may vary but this prof talks about NFTs, Metaverse, and omnichannel marketing in my class. I learned a lot from Dr. Wong and enjoyed his interactive webinars. The only thing th I disliked was the bicycle simulation game as I still couldn't figure out how to win after the 3rd quarter. It's always great to learn from an award-winning prof.
Interesting webinars with relevant examples. I like the videos as well.
I liked this professor because his very organized and balanced in his approach to teaching. I highly recommend his classes because you will learn a lot from him. He gives reasonable deadlines and his coursework breakdown is well-balanced. Try to attend his classes and if you miss one watch the recordings. Keep yourself on track and you'll be fine.
I like Dr. Wong's weekly webinars. He has good engagement with the class. Textbook is expensive but you need it for the online quiz.
I love attending Dr. Ken's IMC course. He's super funny and gave us up-to-date marcom examples to help us master the subject. He also wrote me a reference letter to support my job app after the completion of my BMT. He's a caring prof and I can tell that he loves teaching.
Dr. Wong is organized and well respected by the class. He's no problem when I requested for a Zoom call outside of the weekly webinar to discuss grad school pathways. His lectures are fun as he used those Presentria polling and MIT simulations.
One of the better professors in my degree program. Highly recommended.
Dr. Wong is an outstanding, friendly and Approachable instructor. I appreciate how he greets each student before starting the lecture. He is organized, professional and gives engaging lectures. His instructions are clear, thoughtful assignments and reasonable deadlines. He is Always willing to help and clarify things. Responds emails very quick.
This is my first time having Dr. Wong as a professor he has been my favourite teacher at Seneca so far. always greets the students by name and is there if you have any question. He is very knowledgable about business which makes him a perfect fit as a marketing teacher.
Congrats on your FCAD award! SPSS was tough but you made it fun and easy for me to digest. Unlike others, you took the time to fix my resume and serve as my reference to help me land my first job in Canada. Your care is appreciated.
One of the best profs at FCAD. He's a seasoned researcher who knows data analytics and viz.
Amazing professor who is both knowlegable and incredibly caring to his students. You can tell he loves what he does and wants his students to succeed!
One of the best prof i've ever studied. He really enthusiastic and funny.The first few weeks, he will give you 3 outdoor activities for 3% bonus point in total course %.( going out and answering some QR question on random near location ). The bike simulation individual assignment he will mark you almost perfect score (15%) if you do it without GPT.
Very knowledgeable. His lectures are amazing you'll learn a lot.
didnt attend a lot of classes but the ones i did attend were amazing. Very sweet and good at teaching. Will give you 100% on the simulation report if you do it properly. did have to spend 170$ ish on the textbook access and simulation tho. overall pretty good tho.
If I were to choose among the top 5 professors at Seneca during my 4 semesters, Professor Ken would definitely be on the list. His lectures are full of information, concrete examples, and explained in the most professional way. Punctual in class, cooperative, and above all, a very good person! I recommend him 100 times over.
The classes were very interesting and fun. He is an easy marker, I received several 100s on most of my assignments without putting in too much effort into them. Even if your team does not come in first place on the marketplace simulation, you can still receive a 100 on it.
100% get Ken Wong if you have a chance. He is so passionate about research that makes you like it too.
Definetely take his class! Interesting way to expain conceptes. As long as complete the assignments mindfully, you won't get a poor grade.
Dr. Wong is an amazing professor who makes learning marketing concepts and data analysis easy to understand. His clear explanations and step-by-step approach help students tackle even the toughest topics. His energy and encouragement make his classes both engaging and memorable—a professor you'd love to have!
Dr. Wong is an amazing professor who makes learning marketing concepts and data analysis easy to understand. His clear explanations and step-by-step approach help students tackle even the toughest topics. His energy and encouragement make his classes both engaging and memorable—a professor you'd love to have!
Amazing professor who really knows the subject well. Very understanding, explains concepts clearly, and is fair with grading. Makes the class engaging and easy to follow. Highly recommend!
Dr. Ken Wong's Modern Research Methods course is insightful and engaging. He simplifies complex concepts, making marketing research accessible and practical. His approach fosters critical thinking, and his real-world examples make learning impactful. Highly recommend him for anyone looking to build strong analytical skills!
Ken was awesome. He's super kind, understanding, and makes classes fun. You will absolutely not regret taking his class at all. I'd take him again if I could but I finished with an A+ and you will too if you take his class.
Professor Wong has fun in class learning activities and he explains material very well. He is super helpful with any problems or questions you have.
Ken is an amazing professor. As long as you do the work and show up you will get an A. Most of the assignments consist of in class group activities, a long with a big group project towards the end of the class. Exams are super easy and straightforward.
Ken does not teach well. I had a poor experience in his class. Not much learning and just gets the job done. I learned nothing in his class
dr. Ken teaches well. I had great experience in his class. Tons of learning and we even learned how to use AI properly,in addition to database and google research. Highly recommend. The only thing that I don't like is the classroom at s@York, it's too cold one day and too hot the other day.
Amazing professor, lots of in-class activities but very easy to get good marks in his class as he values group participation. Very understanding and lectures are fun.
Had amazing experience in his class. Lectures are fun and interactive, the material is not hard, but he gives a lot of homework with strict deadlines. Recommend to do everything ahead. Very nice person
Class Info
Online Classes
100%
Attendance Mandatory
65%
Textbook Required
7%
Grade Predictor
Your expected effort level
Predicted Grade
A+
Grade Distribution
Common Tags
Rating Trend
Stable
+0.09 avg changeRatings by Course
MKM700
5.0
(13)MRK455MMT
5.0
(1)MRK428
5.0
(2)MRK460
5.0
(2)BAB235
5.0
(8)Difficulty by Course
MRK200SSA
4.0
MRK455SBB
3.0
MRK455SAA
3.0
MRK455SCC
3.0
MRK317
3.0