3.2

Kiersten Maryott

Marketing - University of Pittsburgh

3.2
Quality
3.1
Difficulty
59%
Would Retake
139
Reviews
3.2
Quality
3.1
Difficulty
3.2
Helpful
3.2
Clarity

59%

Would Retake

139

Reviews

Rating Distribution
Official

5

28

4

37

3

38

2

19

1

17

What Students Say

If you are not a marketing major, do not take this class

BSMKT1040 - 2.0 rating

There is too much meaningless work to do

BSMKT1040 - 1.0 rating
Class Info

Online Classes

100%

Attendance Mandatory

36%

Textbook Required

38%

Grade Predictor

Your expected effort level

LowHigh

Predicted Grade

A-

95% confidence
Based on 88 grades
Most common grades:
A (31)
B+ (21)
A- (14)
Grade Distribution
A(35)B(12)C(6)D(0)F(0)A-/B+(35)
Based on 103 reported grades
A: 31
B+: 21
A-: 14
Not sure yet: 13
Common Tags
Test heavy (23)
Lecture heavy (20)
EXTRA CREDIT (18)
Get ready to read (15)
Clear grading criteria (15)
Caring (13)
Tough grader (13)
Accessible outside class (11)
Rating Trend

Declining

-0.30 avg change
Dec
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Apr
May
Dec
Last 6 months
Ratings by Course

MKTG301

5.0

(1)

MKT101

5.0

(1)

INTROTOMKTG

5.0

(1)

MKT1040

4.5

(4)

MKTG001

4.5

(2)
+17 more courses
Difficulty by Course

INTROMARK

4.0

INTOTOMKT

4.0

INTROTOMRKT

4.0

INTROTOMKTING

4.0

BSMKT1040

3.4

Reviews (139)
5.0
3.0
BUSMK1040
Dec 10, 2009

It's a class of 150 but she tries really hard to keep everyone intrested. Shows fun ads and youtube clips.

5.0
3.0
BUSMK1040
Dec 10, 2009

It's a class of 150 but she tries hard to keep everyone intersted. Shows fun ads and youtube clips. She seems to really care about the students.

4.0
1.0
BUSMK1040
Dec 15, 2009

she's nice and the class is VERY VERY easy. but she teaches solely by the book and going to class is stupid if you just review the book for tests. 3 tests (and optional final), and these stupid case writeups/quizzes. try not to get Efua for a TA - shes terrible. so - the class is a joke and she doesnt really teach

4.0
3.0
MKT1040
Dec 24, 2009

I enjoyed going to class. She kept class interesting and knows what she is talking about. Tests are pretty easy, but you still have to study. If she offers extra credit, I suggest you do it because it will benefit you. Overall good professor, Id take her again

3.0
2.0
BUSMK1040
Dec 28, 2009

one of the worst professors ever. she makes the class difficult for absolutely no reason. i ended up getting an a- even though i understood all the material because she's such a god awful professor. shes irritating and so are her TA's. nobody liked her. please avoid taking her if at all possible.

3.0
2.0
MKT1
Jan 7, 2010

did not like her. tests were not all that much related to lectures and some of the examples and applications of concepts on the test were difficult to understand. TA's were terrible. attendance is not mandatory but she has pop quizzes so you should probably go.

5.0
2.0
MKTG001
Mar 24, 2010

Great professor, genuinely cares about her students and has good lectures and guest speakers. USE THE BOOK. The online quizzes that come with it are so helpful. It's a pretty easy class. One thing though, AVOID EFUA OBENG(TA). She is the worst TA ever, angry, unclear, and grades work poorly. She needs to find a new career without human interaction.

2.0
1.0
BUMKT1040
May 5, 2010

There?s no point in attending class but she has random in-class assignments that are graded. Buy the book & use the online site that comes with it. Her exams are based solely on the book, not on class notes and her ppts. Attend class for all guest speakers or you?ll lose points. I recommend taking someone else who can better explain the material.

5.0
1.0
MKTG301
Jul 27, 2010

Loved her class! She taught Mktg 301 at VCU this summer. Same class she teaches at Pitt though. Assignments are not demanding and tests are easy. Just attend lecture and read the book and you are fine. She is super nice and really helpful and makes learning marketing very simple and straightforward. Love her!

5.0
3.0
MKT1040
Dec 14, 2010

Tests are a bit tricky, but if you study you'll be fine. make sure to outline the book before tests because information solely comes from the book. random in class assignments that if you miss can hurt your grade. easy if you study and go to class. go to her for help on case questions, people who went to her office hours got a's on the cases.

4.0
3.0
BUSMK1040
May 2, 2011

To do well you need to outline the textbook and make sure not to lose points in the assignments and for not attending guest speakers. Not a hard class. She's a good lecturer, but her lectures aren't directly related to the tests.

4.0
2.0
MKTG001
May 4, 2011

Good professor, not hard material. Remember try not to lose points on the assignment. I am only 1.5 points away from a A with a total of 550 points. Study hard, u will sure do fine in this class

4.0
2.0
MKTG1040
Dec 20, 2011

Her tests are tricky because they're more analytical than factual. She sends you an outline of a study guide before each test--use it to outline your book and you'll be ok. Case studies are annoying because you cannot get an A without attending her office hours. Go to class, missing 1 in-class assignment can ruin you. Try and you'll get the A

4.0
3.0
MRKTINTR
Jan 18, 2012

While the material is extremely easy she makes the tests difficult. Cases are easy if you go to her office hours but if you don't she will slam you if its not exactly what she wants.

2.0
3.0
INTROMRKT
Apr 16, 2012

So annoying. Cases are a joke. Hope your sitting on a comp. refreshing your email when appointments are available. Otherwise its like a big secret as to what she wants you to write. Wrote 10 pages per case got a 29/50 and 30/50. Ridiculous. I just hated everything about this class, not just cus the cases either. Tests arent too bad.

4.0
4.0
INTROMARK
May 19, 2012

This class just did not click with me! I would outline the textbook before each exam and I still could not comprehend what she wanted on questions. Overall though, she was a good professor. I went to see her during office hours and she was really nice. She also kept lectures pretty interesting.

1.0
3.0
INTROMKT
Jun 18, 2012

The instructor seems nice but really not. You don't want to argue with her for her exams, or it would low your case grade. Also, She has a criteria about the cases, if you didn't answer like her way, you WILL not get a good grade! TAs were useless with pretty heavy accents. Not a good "teacher".

3.0
3.0
BSMKT1040
Aug 1, 2012

Maryott seems like a nice professor, but she's completely unfair with her grading. If you do not go to her office hours for the case studys, you will receive a failing grade for it. Facts. Her tests are difficult so READ THE BOOK or you will do poorly on the exams. Go to class too...you receive extra credit.

4.0
2.0
INTMKSERV
Sep 30, 2012

As others have said, cases are graded based upon what she wants to see. What she wants to see is you mention all relevant topics from class/textbook. A small blurb will get you the points. Had her for services marketing as well. Personally I liked her a lot, tried to keep it fun. Field trips, guest speakers, painless relatively fun assignments

1.0
3.0
MRKTMRKT
Nov 20, 2012

Least favorite class I ever had. These people treat every point like its a matter of life or death. One time the TA chased someone for leaving a case recitation so she retook attendance. It was like 5 points out of 1000. Then we only had 3 in class assignments so we all got 70 free points. Really? I did unfortunately go to every class though.

2.0
3.0
MRKTINTR
Dec 20, 2012

I don't like her. You feel like you know everything during the lectures, and then when you start to study for exams, you realize she teaches only 10-20% of the material. Her exams are not easy either. She has a lot of fluff points in the class. Make sure you go to her office hours for case studies if you want to do well. Its a pretty easy B though.

4.0
2.0
BUSMKT1040
May 14, 2013

Maryott is a really good professor. She keeps that class interesting, using lots of real world marketing examples. There are 3 exams and an open note cumulative final. She uses your best 3 exam scores. You need to go and see her or a TA for the case studies in order to do well.

4.0
1.0
BUSMKT1040
Aug 1, 2013

This class material is all common sense. The exam questions can be tricky because of wording sometimes, but otherwise the it's all really easy. I don't understand how people struggle when she gives out a ridiculous amount of free points. The case study was annoying because they don't grade for creative ideas, but rather how well you regurgitate

3.0
3.0
INTROMARKETING
Aug 27, 2013

not overly difficult but the tests can be tricky. The case studies are a pain which you need to see the TA to do well. They grade you off of book concepts that they taught,so if you don't put them in your paper you basically fail.

5.0
3.0
MKT101
Dec 14, 2013

I really liked her. Her tests were fair given that you studied a fair amount. She gave multiple opportunities for extra credit and even gave us an option of how we wanted our course structured (cases/no cases). I am not a marketing major but the class was very interesting and she was engaging. Most of the guest speakers were good also!

5.0
3.0
INTROTOMKTG
Grade: A
Dec 17, 2013

Better than I expected. I studied a lot, read the book, used the book's website... and still found her exams to be kinda tricky. I didn't realize til the end though how generous her grading scale is since she doesn't use percentages, offers extra credit, and lots of easy points. She also made the cases optional this semester. Nice lady too.

4.0
2.0
MKT1040
Grade: B
Dec 19, 2013

Marketing is a pretty dull topic, but Dr. Maryott made it interesting at times. Exams are difficult, but the rest of the class is pretty simple and there's enough extra credit available that you should be able to pull off a high B.

5.0
4.0
MKT1040
Grade: A-
Apr 14, 2014

Pretty demanding for a required intro course. Not required to attend class but will have assignments and are required to attend guest speakers. Will make you do an assignment if you miss a guest speaker (even with legitimate excuse: ridiculous). Tests aren't ridiculous if you have test bank but definitely not easy. Disliked the class. Too demanding

3.0
4.0
INTOTOMKT
Oct 15, 2014

She dosn't let you know your grade or what you have on some assignments because she is lazy i kept asking her what i had received on a project and she said eh its just so hard to grade and on class assignments she dosent let you know how your grades until probably the end of the semester. she only teaches half the material that you are on the tests

4.0
1.0
MARKETING1040
Dec 3, 2014

I could sum up the entire course in two weeks of lectures. Grading in the course is completely arbitrary. The Music 2 Go simulation taught the class nothing yet makes up 130 points of class. She takes this intro class way too seriously.

3.0
4.0
INTROTOMRKT
Grade: B-
Dec 9, 2014

VERY demanding for an intro class, tests are tough but a B is very manageable. I would still take another professor over her there. Lectures don't help much for tests.

3.0
4.0
INTROTOMKTING
Dec 13, 2014

Maryott is very knowledgable and willing to help you. This class is a lot of work. Music 2 go simulation and tests are two huge parts of your grade. Tests are multiple choice but not easy unless you have a test bank. She will make you work for your grade but it isnt impossible to do well. Liked her and the class but it was hard

3.0
4.0
BUSMKT1040
Dec 18, 2014

Tests are real tough. Many questions not covered in class, must read textbook. Music2Go simulation has nothing to do with material but is HUGE part of grade. Lectures are relatively interesting but long. Required to go to the guest lecturers, very boring. Very demanding for an intro course, especially for non-marketing majors.

4.0
4.0
BUSMKT1040
Grade: Rather not say
Apr 20, 2015

3 exams and a final. The lowest exam score is dropped. A lot of reading, an extensive semester long group project, and mandatory class attendance. Really makes you work for the grade but I learned a lot. If you reach out, Maryott will be there for you.

5.0
3.0
BUSMKT1040
Grade: B+
Nov 2, 2015

I took Doc Maryott for Intro to Marketing and it was a solid class. Her lectures are interesting enough to keep you engaged and the tests aren't easy but they aren't too unbearable. The lowest grade i got was an 80. Studied hard for the tests and took the quizzes that were online with the text book and it was simple. Highly recommend her.

4.0
4.0
BUSMKT1040
Grade: A
Dec 1, 2015

This is a hard class for an introductory class. However, you will learn that marketing is a very complex matter indeed. Work hard and you will do well.

4.0
3.0
BUSMKT1040
Grade: B+
Jan 2, 2016

I didn't think the class was as difficult as the reviews say it is. Lectures sort of just go over parts of the material, but not all of it is covered in class. You need to read the book in order to do well on exams.

1.0
5.0
MARKETING1040
Apr 4, 2016

Dr. Maryott's lectures can be interesting, but they do not prepare you for the exams at all. I read the book and still did poorly on her exams. Her tests are just unbearable. She takes this class very seriously. She does provide extra credit, but it wont help much in the end. Music2Go is pointless and time consuming. Take a different professor.

5.0
3.0
BUSMK1040
Grade: Not sure yet
Apr 19, 2016

She is extremely caring and will go out of her way to help you if you show and ask for help. Her class for an introduction to marketing class is awesome. Her lectures are fun along with the assignments and guest speakers. She is a very well rounded professor and grades very fairly and to your benefit if you show you care. She is an awesome prof

5.0
2.0
BUSMKT1040
Grade: A
Apr 22, 2016

Dr. Maryott is a fantastic teacher. She keeps her lectures interesting, and she gives extra credit. You can earn easy points through in class assignments and doing marketing research studies. The simulation was fun and informative. You must read to do well on the tests, but she allows you to replace your lowest test with the optional final.

3.0
5.0
BUSMKT1040
Grade: B+
Apr 22, 2016

DO NOT TAKE HER! Lectures do not relate to exams AT ALL. Only positive is that her style is on point (thanks to White House Black Market).

3.0
4.0
BUSMK1040
Grade: A-
Apr 30, 2016

Lectures are interesting and gives good examples. Takes 3 best exam grades. Not very available to help and was rude to me a couple of times. Even marketing majors struggle a bit with this class, it is a lot of work.

2.0
4.0
BSMKT1040
Grade: A-
Nov 7, 2016
Wouldn't take again

If you are not a marketing major, do not take this class. She makes the exams so tricky so you have to know each definition by heart to get an A. You also have to do this simulation which is not how marketing in the real world works and is a waste of time. Oh and don't forget the 2 ten page papers. Its ridiculous for an intro level course.

Tough Grader
Get ready to read
LECTURE HEAVY
2.0
4.0
BUSMKT1040
Nov 18, 2016
Wouldn't take again

Dr. Maryott's lectures are semi-informative, with the tests being oddly specific. Guest speakers seem to be personal friends looking for free advertising. Music2Go is a GIANT waste of time and is not relevant to any real world applications. It feels like 2nd grade with awkward pauses in lectures and obvious questions being asked for participation.

Tough Grader
Participation matters
Skip class? You won't pass.
1.0
4.0
BUSMK1040
Grade: A-
Nov 21, 2016
Wouldn't take again

Maryott is terrible, absolutely would not recommend her. Even if you attend class, tests are extremely difficult because she asks questions like "In class, I mentioned this one thing, what did I say about it?" The simulation is a ridiculous amount of work and she grades the papers for it extremely unfairly. DO NOT TAKE!

Tough Grader
Skip class? You won't pass.
1.0
5.0
BSMKT1040
Grade: Rather not say
Dec 7, 2016
Wouldn't take again

There is too much meaningless work to do. The Music2go took lots of time but I learned nothing from it. The exams is very hard, I read the book twice, but still do poorly in exams. Don't take her class.

LOTS OF HOMEWORK
TEST HEAVY
3.0
4.0
BUSMKT1040
Grade: A
Dec 12, 2016
Would take again

Maryott really isn't that bad. If you read the book and take advantage of the notecard for tests, you'll do fine. The simulation is kind of pointless, but if you ask her questions she is really helpful. She will even give your team extra points just for effort.

Get ready to read
ACCESSIBLE OUTSIDE CLASS
4.0
4.0
BUSMKT1040
Grade: Not sure yet
Dec 19, 2016
Would take again

Didn't think she was too bad. Actually enjoyed her class & felt like she wanted students to do well. Go to her office hours or email her because if you're confused and reach out there's no reason you can't get at least a B. She's very passionate, has good examples & tries to make the class enjoyable. I'd take her again.

Tough Grader
Respected
Get ready to read
3.0
3.0
BSMKT1040
Grade: A
Dec 19, 2016
Wouldn't take again

She isn't a bad professor but her lectures can be very boring. The tests aren't too hard but you have to be willing to read the book and look through all her lecture slides to do really well. Gives an opportunity to get 15 points extra credit and an optional open note final. An A is definitely doable but it won't just be handed to you.

4.0
3.0
BUSMKT1040
Grade: A-
Apr 6, 2017
Would take again

She's not the best prof in the world, but the class is very manageable. I got 80's on all exams and got an average grade on the simulation and still ended with an A-. She gives a ton of extra credit opportunities which you MUST take advantage of because she gives everyone 100%. I thought the lectures were pretty fun too

Clear grading criteria
EXTRA CREDIT
3.0
4.0
BSMKT1040
Grade: Not sure yet
Apr 10, 2017
Wouldn't take again

She gives so many homework assignments that are guaranteed to sneak up on you. Her tests are a lot harder than they should be, and her powerpoint slides are very unclear. Take the night class with a better professor if you can.

Tough Grader
LOTS OF HOMEWORK
BEWARE OF POP QUIZZES
4.0
3.0
BUSMKT1040
Oct 24, 2017
Would take again

I really like Maryott. She's my kind of person. She is a sports fan which is cool and a Pittsburgh fan (also cool). That being said she has very long lectures that can be VERY boring. Also her tests are pretty hard. Read the book. It will help a lot. Do the study guide. She does bring in some pretty cool guest speakers though.

Get ready to read
LECTURE HEAVY
2.0
3.0
BSMKT1040
Grade: C+
Nov 15, 2017
Wouldn't take again

She has a TON of points not related to the 3-4 (optional final) exams, she drops the lowest if you take the final. 3 in class assignments, don't miss them, they'll kill your grade. Homework sneaks up on you, no real order to when they're due. 3 guest speakers, don't miss them! Read the text to do well on tests. She's personally okay.

Get ready to read
LOTS OF HOMEWORK
BEWARE OF POP QUIZZES
4.0
2.0
BUSMKT1040
Grade: A
Dec 21, 2017
Would take again

Dr. Maryott is very knowledgable, but her lectures can really drag on and be boring. Reading the textbook is extremely helpful. It is an easy read. Do not miss guest speakers or in class assignments. Pay attention to homework due dates because there is no real order to them. It is not a very difficult class, but it is not a blow off either.

4.0
3.0
BUSMKT1040
Grade: B+
Mar 31, 2018
Would take again

She's a pretty fun lady. Homework was a bit of a drag, but we got to bring some notes for the exams, which was super helpful. Also, lots of guest speakers who were awesome. I ended up getting an internship because of one of them. I recommend her.

Amazing lectures
Caring
2.0
4.0
BSMKT1040
Grade: Not sure yet
Apr 9, 2018
Wouldn't take again

If you miss the speakers lecture, you will lose a lot of points.

Skip class? You won't pass.
ACCESSIBLE OUTSIDE CLASS
5.0
2.0
BSMKT1040
Grade: A+
Apr 18, 2018
Would take again

Interesting lectures, with guest speakers. If you go to every lecture and read the chapter, you can get 100% on the exams. She allows one notecard of notes for exams, which are 50 multiple choice/true false. Homework for each chapter online/3 online quizzes. Watch out for random graded in-class assignments. Maryott is nice & very knowledgable.

Get ready to read
Skip class? You won't pass.
Clear grading criteria
5.0
3.0
BUSMKT1040
Grade: A
Apr 24, 2018
Would take again

Dr. Maryott is one of my favorite professors at Pitt. If you pay attention, lectures are super engaging, and she uses tons of real world, relatable examples. There are tons of small, easy grades to help you if you put in ten minutes of work here and there. Textbook helps to study for tests. Note cards for tests help a lot as well.

ACCESSIBLE OUTSIDE CLASS
Clear grading criteria
Amazing lectures
5.0
1.0
BUSMK1040
Grade: A
Aug 29, 2018
Would take again

Exams are easy if you read the book. Make sure you're in class for the guest lectures. Didn't really need to pay attention in class, exams are mostly based off of the book. She will not round AT ALL but she does offer extra credit.

ACCESSIBLE OUTSIDE CLASS
Clear grading criteria
EXTRA CREDIT
3.0
3.0
BSMKT1040
Grade: B+
Sep 27, 2018
Wouldn't take again

good class if you're a marketing major... if not, lectures are boring and material covered seems almost useless outside of the major. Speakers brought in are ok, pay attention because exams have questions about what they spoke about. use the connect book to study, slides are too vague

Get ready to read
BEWARE OF POP QUIZZES
ACCESSIBLE OUTSIDE CLASS
3.0
3.0
BUSMKT1040
Nov 12, 2018
Would take again

Exams are relatively easy but she pulls from lectures and book. Always a few tougher questions on the test that are unexpected or hard if you did not review the book. Lots of small HW assignments online after every chapter and chapter quizzes online before every test. Drops a test (optional final) given good 3 tests!!!

LOTS OF HOMEWORK
TEST HEAVY
3.0
3.0
BUSMKT1040
Grade: A
Jan 6, 2019
Would take again

This was probably the most boring class I've sat in at Pitt, and she was probably the most boring lecturer. Having said that, she lays out the class to a point where it's pretty difficult to not do well. Tests are somewhat easy if you understand the slides and go through the book a bit. Homeworks/Quizzes are all on quizlet so that's clutch.

BEWARE OF POP QUIZZES
TEST HEAVY
LECTURE HEAVY
4.0
3.0
BSMKT1040
Grade: A-
Jan 15, 2019
Would take again

Exams were heavily focused on the lectures, final is optional but boosts grades for most people

BEWARE OF POP QUIZZES
Caring
EXTRA CREDIT
3.0
3.0
BUSMKT1040
Grade: A
Apr 15, 2019
Would take again

Very large class, so grades are based primarily off multiple-choice exams, online HW assignments, and online quizzes. That means that you don't leave the course with much practical knowledge (mostly just concepts + theory). She is pleasant and well-prepared. Read every assigned textbook chapter and it won't be very difficult.

Test heavy
Clear grading criteria
Lecture heavy
3.0
3.0
BSMKT1040
Grade: A-
Apr 21, 2019
Wouldn't take again

She talks about herself more than she talks about marketing. Annoying class to take but relatively easy A if you go to lecture and memorize her study guides before the exam.

4.0
3.0
BUSMK1040
Grade: A
Apr 25, 2019
Would take again

The class is pretty fair if you show up and take the slide notes. She gives pretty fair exams, and the quizzes and homeworks help to boost your grade. Her lectures can be a little dry sometimes but they correspond directly to the exams. Overall not that tough of a class.

5.0
3.0
BUSMKT1040
Grade: A
Apr 30, 2019
Would take again

Dr. Maryott is a good lecturer who cares about her students. Her exams are the definition of fair, not to difficult but certainly not a joke either. The online assignments can be found online so they are essentially free points. A solid class where you can learn a lot. Pretty similar to MCE so if you enjoyed that class, you should enjoy this one.

Clear grading criteria
Amazing lectures
Caring
5.0
2.0
BUSMK1040
Grade: A
May 29, 2019
Would take again

Dr. Maryott is extremely fair and caring. Almost all of the content from her tests come from lecture and the examples she gives, so going to class really helps. Be careful about the online homework due dates, they are easy but will sneak up on you and are easy to forget about. Final is optional. Adheres to a strict grading scale & will not round.

Skip class? You won't pass.
Clear grading criteria
Caring
1.0
3.0
BUSMKT1040
Nov 13, 2019
Wouldn't take again

This is an extremely boring class. All Prof Maryott does is lecture the textbook with no interactive or interesting activities. I dread going to this class because its so boring. Otherwise the class really isnt that hard as long as you read the textbook and pay a little bit of attention in class.

Lecture heavy
Tough grader
3.0
1.0
BUSMK1040
Grade: A+
Apr 28, 2020
Would take again

This was by far the easiest core course I've taken. I recommend Maryott because this class is easy but I found it very boring. Make sure you read the textbook or you will miss several questions on the exams. I think i just don't like marketing

Get ready to read
Clear grading criteria
EXTRA CREDIT
1.0
4.0
BUSMKT1040
Grade: C
Oct 27, 2020
Wouldn't take again

The worst professor I have had so far at Pitt, lectures are not relatable to the tests, the study guide barely helps you prepare at all, and the exams are far harder than they should be for the class. Best advice is go to the night professor as I did and you will do much better

3.0
4.0
BUSMKT1040
Grade: B+
Dec 11, 2020
Wouldn't take again

This class was unnecessarily hard. With trail and error, I figured out how to get a good grade on exams take DETAILED textbook notes, print them out, and add post-its to the margins (for easy flipping bc open-note and timed). Lectures are good for general understanding, but test questions are specific, situational, and mostly based on the book

Accessible outside class
Get ready to read
2.0
4.0
BUSMKT1040
Grade: A-
Dec 16, 2020
Wouldn't take again

Don't know how I got an A- bc while the class seemed easy while learning, the exams had nothing to do with what she talked about in class. Lectures were also incredibly boring. Not much work required for this class tho, so could be worse. Grade based on 3 exams, 3 quizzes, and weekly hw (with an extra credit opportunity).

Tough grader
4.0
2.0
BUSMKT1040
Grade: A
May 1, 2021
Would take again

I really enjoyed intro to marketing with Professor Maryott. She had great examples in class and was very engaging. Lots of little assignments that aren't bad, 3 exams, and extra credit. If you skim the textbook for the main concepts and use her study guide, you will be good to go.

Get ready to read
Lecture heavy
Caring
4.0
2.0
BUSMKT1040
Grade: A-
May 6, 2021
Would take again

Pretty straight-forward class. Good professor who cares about the subject. There are a few mandatory attendance days for guest speakers

4.0
3.0
BUSMKT1040
Grade: Not sure yet
Dec 9, 2021
Would take again

I liked her class a lot but it is really important to go to every lecture as her exams mainly consist of lecture and textbook material. Had interesting guest speakers. 3 exams, weekly homework of 5 or so questions, 3 quizzes of 20 questions or so, and 3 extra credit opportunities. Not the warmest professor but she is still kind. Great choice!

Accessible outside class
Amazing lectures
EXTRA CREDIT
2.0
4.0
BUSMKT1040
Grade: B-
Dec 10, 2021
Wouldn't take again

I thought this class would be an easy A but it was not. I was getting the same grades in this class that I was in Financial Accounting and I am a marketing major. The concepts were not actually that difficult but for some reason the exams were just very tough. The averages were Cs. She does give extra-credit but its 4 page reports for 5 points.

Skip class? You won't pass.
Graded by few things
Test heavy
2.0
5.0
BUSMKT1040
Grade: C+
Dec 10, 2021
Wouldn't take again

Honestly one of the worst teachers I've had in my life. There are 3 exams throughout the whole semester, each 25% of your grade. The study guides for each exam turn out to be about 20 pages of terms. Who am I supposed to memorize that... She is a horrible teacher so if you do end up taking this class, prepare yourself. Do not recommend at all.

Skip class? You won't pass.
Graded by few things
Lecture heavy
5.0
3.0
BUSMKT1040
Grade: A
Dec 18, 2021
Would take again

She is an outstanding professor! I truly enjoyed the material we learned and the teaching style. I am only a freshman, so I was worried about being in a class of upperclassmen, but it went really well. She gave some really cool examples to help us visualize the information. Highly recommend! You will like the class more if you're a marketing major.

Clear grading criteria
Amazing lectures
EXTRA CREDIT
3.0
4.0
BSMKT1040
Grade: B+
Dec 18, 2021
Would take again

Tests are 50 MC questions and there is a lot of content which makes the study guides she gives out way too long which means there is a lot of content. Allows a small cheat-sheet for exams. Tough class and you really need to pay attention and study to pass. Nice teacher but not exactly warm.

Skip class? You won't pass.
Test heavy
Lecture heavy
3.0
4.0
BUSMKT1040
Grade: A
Dec 19, 2021
Would take again

She is very kind and caring, but her tests are so hard for only an intro class. She does allow a cheat sheet though. Lectures are engaging, and she has days where guest speakers come in.

Skip class? You won't pass.
Test heavy
Caring
3.0
4.0
BSMKT1040
Dec 19, 2021
Would take again

I did not mind this class but it was not my favorite. The tests were way harder than they had to be to understand the material and for an intro course. I do not think the amount of studying and work I put into the class, got me the grade I deserved. However, she did let students write appeals to get questions back on the test and offer extra credit

Test heavy
Lecture heavy
4.0
2.0
BUSMKT1040
Grade: A
Mar 18, 2022
Would take again

For this class, Maryott hit the head on the nail. Its exactly structured as an intro course should. Easy enough for the people who are taking this as a requirement and don't feel the need to put in a ton of effort but hard enough that you actually learn useful material. She is really good at using examples in class if you learn that way.

Clear grading criteria
Caring
Accessible outside class
3.0
4.0
BSMKT1040
Grade: B+
Apr 12, 2022

Make sure you remember to do you research requirement. If the schools schedule doesn't match up with yours, she punishes you by making you write a 4 page research report. Ridiculous. Exams are pretty difficult, you have to study hard and hope you get things right because of the subjectivity in some questions. Get as many points as you can early on.

Tough grader
4.0
3.0
BSMKT1040
Grade: B+
Apr 15, 2022
Would take again

I am so thankful that I took Dr. Maryott for into to marketing! she was so kind and her lectures were very engaging. I liked her class so much that I am adding a marketing second major because of her! I highly recommend!

Amazing lectures
Test heavy
4.0
4.0
BSMKT1040
Grade: A
Apr 18, 2022
Would take again

She's a good professor and I would take her again. Didn't form a personal connection with her, but enjoyed attending her lectures. She makes it as interesting as possible. Tests are definitely a bit difficult, but you get a notecard to use. Automatically gave a decent curve on the final and provides opportunity for extra credit.

Get ready to read
EXTRA CREDIT
4.0
3.0
BSMKT1040
Grade: Not sure yet
Apr 19, 2022
Would take again

Maryott is a genuinely passionate professor. She is respected by her students, and always tells mildly stimulating stories that are just enough to keep you awake during lectures. Entire grade is based off of 3 midterms. If you're a busy person, its perfect because you don't have to attend class. Just watch the online lectures.

Hilarious
Test heavy
Graded by few things
5.0
3.0
BSMKT1040
Grade: A
Apr 23, 2022
Would take again

Very nice professor very easy to meet after class. The class definitely gave me a useful perspective on marketing even for a non-marketing major.

EXTRA CREDIT
Gives good feedback
Accessible outside class
5.0
3.0
BUSMKT1040
Grade: A
May 3, 2022
Would take again

This is an extremely effective class. Her exams are strictly scenarios, but she does an outstanding job in her lectures preparing you for them. Lectures were fun and full of interesting examples.

2.0
4.0
BSMKT1040
Grade: B
Nov 11, 2022

The test is 50 multiple choice questions majority based off the textbook, there are 3 and each is worth 25% of your grade. She didnt stress at the beginning how much of the course content is just from the textbook and not covered in lecture. She also failed to stick to her planned schedule so most of her lectures were disjointed.

Tough grader
Test heavy
Graded by few things
2.0
3.0
BUSMKT1040
Dec 6, 2022

I didn't enjoy this class or Dr. Mayott as a professor. Her tests are way more difficult then they should be and lectures are really boring. If you can, take a different professor.

2.0
3.0
BUSMKT1040
Grade: A
Dec 15, 2022

The lectures are incredibly boring. Exams questions are of incongruent difficulty with the actual material. Exams are based on 5-6 full chapters, all of which are fair game. Questions are unnecessarily specific. This course is a test of your memorization abilities. There are zero application problems or projects where you can reinforce concepts.

Get ready to read
1.0
3.0
BSMKT1040
Grade: B+
Dec 21, 2022

Professor Maryott is extremely sweet, but has very boring lectures and does not curve any of her exams (not necessarily bad). However, I felt the only value of the class was in the guest speakers.

4.0
3.0
BSMKT1040
Grade: A
Jan 5, 2023
Would take again

she gave a lot of extra credit this semester. i recommend going to every class bc tests are basically just the examples she gives in class which makes it kinda easy, but there's also no way to practice/test yourself bc hw and quizzes have literally nothing to do w/ the class content, it's straight from the book which she doesn't use that much

EXTRA CREDIT
Lecture heavy
2.0
4.0
BSMKT1040
Grade: C+
Feb 21, 2023

She is very passionate about marketing however, the tests in the class are pretty difficult and she makes the class alot harder than it needs to be. She doesnt emphasize how much of the test material comes from the textbook rather than her lecutre notes

5.0
3.0
BSMKT1040
Grade: B+
Apr 22, 2023
Would take again

I thought her class was very interesting and informational. keeps lecture interesting and engaging with tons of real world examples. guest speakers during the semester who are really fun and have unique businesses. Definitely take note of the in class examples because the exams are very application heavy. All in all love the class

EXTRA CREDIT
Lecture heavy
Accessible outside class
5.0
3.0
BUSMKT1040
Grade: B+
Apr 23, 2023
Would take again

Dr. Maryott has interesting lectures and is very knowledgeable about the subjects we covered in intro to marketing. The class had multiple opportunities for extra credit and she released very clear study guides before each exam. I would definitely recommend her for any marketing course!

EXTRA CREDIT
Amazing lectures
Clear grading criteria
5.0
4.0
BUSMKT1040
Grade: A-
May 1, 2023
Would take again

I loved Dr. Maryott, she has great lecture that will set you up for success on her exams. The test is mostly application but a lot of it was discussed in class, so if you look over her lectures you'll get an A. She also does question appeals which helps and is kind and also help you really think deeper about the question you missed.

EXTRA CREDIT
Amazing lectures
Respected
3.0
3.0
BSMKT1040
Grade: B
May 3, 2023
Would take again

She is a very nice lady but I found her lectures to be dreadful. She puts more than one right answer on her test questions and makes you pick which one she likes more. She lets you rebuttle some of your incorrect questions, but if you don't succeed on the exams, you won't in the course.

Caring
Test heavy
Accessible outside class
3.0
3.0
BSMKT1040
Grade: C+
May 3, 2023
Would take again

Tests and quizzes are hard and bring down your grade if you do not understand the material , do not just memorize definitions. Lecture heavy so it was hard to pay attention

EXTRA CREDIT
Lecture heavy
Accessible outside class
1.0
3.0
BUMKT1040
Grade: B+
May 9, 2023

This woman loves the sound of her own voice. Theres no reason to make an intro course hard. Her exams get easier towards the end. The cheat code to pass her exams is writing all the quizzes on your cheat sheet and rewatching her lectures and writing the examples on the sheet. I managed to go from a D to B+ so its possible. gives some extra credit

Tough grader
Lecture heavy
Graded by few things
3.0
3.0
BUSMKT1040
Grade: Not sure yet
Nov 8, 2023
Would take again

To start, the course material is easy. However, because Pitt requires a Bell curve, Maryott can't give out free A's. Likewise, if you prepare adequately and understand the material well, you will be rewarded. She is accessible outside of class and if you have her there's nothing to worry about. She is a little quirky and monotone but she's fine.

Clear grading criteria
Caring
Lecture heavy
3.0
2.0
BUSMKT1040
Grade: A
Nov 28, 2023
Would take again

Maryott gives lots of extra credit, do the study guide before an exam and don't skip any assignments, and this class will be easy. Her lectures are extremely boring and while it is cool she brings in real world examples, she drones on about the most basic stuff, and then we never are able to cover all content in time. Irritating but easy class.

EXTRA CREDIT
Accessible outside class
2.0
4.0
BUSMKT1040
Grade: B
Dec 1, 2023

She is slow. I wish I could put her on 2x speed. Convinced she loves the sound of her voice. The tests are oddly difficult but with reviewing the lectures, reading the textbook and doing quizlets you'll be fine. She doesn't make herself open for conversation/isn't helpful. Lectures are not mandatory but she grades for top hats. Don't take her class

Participation matters
Test heavy
5.0
2.0
BUSMKT1040
Grade: Not sure yet
Dec 5, 2023
Would take again

People say her lectures are boring but oh well. She ties in real world examples which are key on the exams. Exams are also super straightforward and if you review lecture, textbook, TopHat (occasionally does them so go to lecture) then you'll be set up for success. Allows for points back on exam if you can argue your answer through work.

Participation matters
Clear grading criteria
Lecture heavy
3.0
4.0
BUSMKT1040
Grade: A
Dec 17, 2023

For an intro to marketing class, this class was difficult. The tests always had tricky unneccessary questions, I would say take another marketing professor if given the opportunity, otherwise you have to study a lot. When studying make sure to rewatch lectures or take really good notes bc scenarios mentioned in lecture do come up on the exams.

2.0
4.0
BSMKT1040
Grade: Not sure yet
Dec 17, 2023

I would say to take another professor if able for this course. As a marketing major, I was heavily disappointed to see how difficult these tests were for an intro class.

Tough grader
3.0
3.0
BUSMKT1040
Grade: A-
Dec 18, 2023
Would take again

Professor Maryott was ok. The lectures were a bit tedious and the tests could be complicated, but she does offer extra credit and allows a cheat sheet for the exams. There are also things like research credit participation and tophat points that will boost your grade.

EXTRA CREDIT
Test heavy
5.0
1.0
BUSMKT1040
Grade: A+
Dec 18, 2023
Would take again

honestly dont know why she has such low ratings. yes it's an intro class but class avg still have to be within cba guidelines. her exams are not hard at all if you attend / rewatch lectures. i found her lectures very engaging as she uses a lot of real life examples which help conceptualize material. offers lots of ec and can rebuttal exam questions

Amazing lectures
Clear grading criteria
Accessible outside class
4.0
3.0
BUSMKT1040
Grade: A-
Dec 20, 2023
Would take again

I enjoyed Professor Maryott's class and did not find the exams to be too challenging, study the key terms and be able to apply them. Lectures were not always the most entertaining, but she uses a lot of relevant examples that will appear on the exams. Quizzes and assignments were not overly time consuming, and a note card is allowed for the exams

5.0
3.0
BSMKT1040
Grade: A
Jan 6, 2024
Would take again

guys. quizlet is still a thing so only worry about the exams. her lectures may be slow, but the specific examples she talks about in class WILL be on exam so pay attention to that. exams are in fact harder than it should be for intro class, but read before exam & type the entire chapter notes into word doc 3*5 textbox and you'll be great. good luck

4.0
2.0
BUSMKT1040
Grade: A
Jan 9, 2024
Would take again

The lectures can feel quite long, but she effectively explains concepts and applicable examples. The exams seem difficult but manageable if you rewatch lectures and really utilize your index card. Make sure that you get the extra research credit and get as close to 100% as you can on the open-note homework and quizzes. She wants you to succeed.

Clear grading criteria
Lecture heavy
Graded by few things
1.0
5.0
BUSMKT1040
Grade: B+
Mar 29, 2024

Least favorite class at Pitt so far. Class lectures are long, drawn-out, and feel like their being taught at half speed. Homework and quizzes are pretty easy to get 100s on. HOWEVER, the exams are ridiculously hard. I've been at every class, prepared with 10+ hours of studying for every test, and still end up with an average score each time.

Tough grader
2.0
4.0
BSMKT1040
Grade: B
Apr 2, 2024

Kiersten turns what should be a fairly easy class into what can be described as my most difficult class for this semester. Go to class and pay attention, as lots of examples she discusses in class feature on the test. Exams are very challenging for an intro level course.

1.0
3.0
BSMKT1040
Grade: Not sure yet
Apr 16, 2024

Shes actually a terrible lecturer, her voice is like nails on a chalkboard, she is practically screaming all lecture. Additionally, she likes to make her tests extremely difficult for little to no reason, I got 70% on each one and I studied for up to 12 hours for each.

Tough grader
Test heavy
1.0
5.0
BSMKT1040
Grade: Not sure yet
Apr 21, 2024

What a joke. Worst course and worst Professor I have had.

Tough grader
Lecture heavy
1.0
4.0
BSMKT1040
Grade: Not sure yet
Apr 23, 2024

Really boring lectures making this INTRO course unnecessarily hard. Does unnecessary and confusing things like arranging seats in exam in alphabetical order and having everyone walking all round the classroom panicking and trying to find where to sit in absolute chaos. Lectures are also boring as hell. Save your sanity by not taking her.

Tough grader
1.0
5.0
BSMKT1040
Grade: B
Apr 28, 2024

This class is an absolute joke. Makes me not want to take a marketing course ever again. Turns what could be an interesting subject into a boring, drawn-out lecture EVERY class. Exams were RIDICULOUSLY hard. I asked questions, studied hard for exams using the textbook and rewatching lectures, and did all of the extra cred just to get a b.

Hilarious
4.0
2.0
BUSMKT1040
Grade: A
Apr 29, 2024
Would take again

Dr. Maryott is passionate about what she teaches. She's great at explaining concepts and uses videos/examples to make class engaging. The tests weren't bad either. My issues are more about the class structure - it's an intro course but I wish it was more collaborative than lecture-heavy. Otherwise it's decent and feels like a Psych class.

Caring
Lecture heavy
Test heavy
4.0
2.0
BUMKT1040
Grade: A
Aug 28, 2024
Would take again

Maryott is not a bad teacher. Her lectures are long, but if you listen, a lot of the information and examples are on exams. All homework and quizzes can be looked up on quizlet, so don't worry about that. I recommend filling out the provided study guide and studying it. You're also allowed a notecard on exams which is useful. Overall, not too hard

Lots of homework
Lecture heavy
Test heavy
5.0
2.0
INTROMARKETING
Grade: A+
Sep 19, 2024
Would take again

Dr.Maryott is my favorite teacher of all time!!!! She combines learning with entertainment.She makes you feel like your included!!!!!

Inspirational
Hilarious
Caring
2.0
4.0
BUSMKT1040
Grade: A-
Dec 12, 2024

3 exams make up the bulk of the grade, challenging for an intro class. I don't usually leave reviews but would like to just say this. Given that university is an opportunity to develop an objective perspective on life, I would've preferred if LGBTQ narratives and the mocking of Jesus (instagram ex.) aren't included in the curriculum. Thank you.

Lecture heavy
Test heavy
4.0
2.0
BUSMKT1040
Grade: Not sure yet
Dec 18, 2024
Would take again

Good mix of lecture and textbook material on tests. Very vocab/rote memorization-heavy; lots of terms. Lectures give you memorable examples for terms but not much else outside of the readings. Smartbook practice questions were very helpful but difficult to access via the software. Kind person in general and has great connections!

Get ready to read
Lecture heavy
Graded by few things
4.0
3.0
BUSMKT1040
Grade: B+
Dec 18, 2024
Would take again

Professor Maryott's intro marketing course is challenging but manageable. Lectures can feel long, but she explains concepts clearly and uses engaging examples. Exams are tough, but studying the material and using tools like unstuckstudy can help you succeed. Overall a decent class.

3.0
3.0
BUSMKT1040
Grade: B+
Dec 31, 2024
Would take again

Pretty good teacher, I barely went to class and did fine. Mostly graded on exams which are okay, study a few days in advance. Other than that, not too stressful of a class.

1.0
5.0
BUSMK1040
Grade: B-
Jan 7, 2025

One of the worst professors I have ever had. There were multiple instances where I reviewed my tests and found questions where her correct answers made no sense. There is no way to study for her exams because her answers are straight up opinions rather than information from the tests. Intro to marketing should not be this difficult.

Tough grader
Test heavy
Graded by few things
3.0
4.0
BUSMKT1040
Grade: A
Mar 15, 2025

Boring lectures and tests count for a huge portion of final grade. Exams include material from slides, textbook, guest speakers, and some examples that she speaks of in class. So much studying is required and exams can be tricky. Would not recommend her but might be unavoidable for intro marketing

Get ready to read
Test heavy
1.0
3.0
BUSMKT1040
Grade: B-
Mar 23, 2025

One of the worst professors I have ever taken. Genuinely scared me away from marketing. Her test questions are opinion based answers (her opinions). Even if you go to every single class like me you will still do badly just because of how difficult her tests are.

Tough grader
Test heavy
3.0
3.0
BUSMKT1040
Grade: B+
Mar 28, 2025

Maryott is nice as a person, but I found her lectures boring and her exams were difficult. On said exams, there would be questions that were seemingly easy but they were not at all. I used quizlet and the textbook to study for every exam and did about the same on all of them.

Lots of homework
Graded by few things
Accessible outside class
3.0
1.0
BSMKT1040
Grade: B+
Apr 24, 2025
Would take again

For teaching a simple class like intro to marketing, you'll be fine, but she forces you to care about it. Go to lectures to get the tophat credit, and just write down every definition in the slides. Her canvas is well organized and easy to find exam content. Quizzes use proctorio which is a spyware, so use college pcs to take them.

Participation matters
Test heavy
Online Savvy
3.0
4.0
BSMKT1040
Grade: B-
Apr 28, 2025

This class made me switch majors. I studied so hard for each test, made flashcards after each chapter, hand-wrote notes out like she said, did smartbooks, read the textbook, and I still got the same grade on every exam. Interesting lectures but exams too hard

5.0
4.0
BUSMKT1040
Grade: A
May 2, 2025
Would take again

Maryott seems to get a lot of negative reviews, but I think that her class was just test heavy. The three exams make up a lot of your grade, but if you study hard you will be fine. Other than the exams, the rest of the class is very easy, and she is generally interesting to listen to. I would definitely recommend her, even though it is not easy.

Tough grader
EXTRA CREDIT
Test heavy
4.0
1.0
BSMKT1040
Grade: B+
May 13, 2025
Would take again

Maryott has a pretty organized system to her lectures. She was very accessible outside of class. Overall, the class is pretty low maintenance as long as you attend the lectures.

EXTRA CREDIT
Lecture heavy
Accessible outside class
1.0
3.0
BSMKT1040
Grade: B
Dec 7, 2025

Her lectures are more than boring, they are elementary. Class material is easy and intuitive but her lectures overcomplicate it. She takes 10 minutes to explain 2 minute concepts. This only makes it harder to pay attention and take her seriously. Her lectures could legit be condensed into a 15 minute YouTube video and it would be easier to follow.

Test heavy
3.0
3.0
BSMKT1040
Grade: B+
Dec 9, 2025
Would take again

Dr. Maryott is really nice and wants all her students to succeed past and present. However, lectures are very boring and there's tophat questions randomly for credit, so do go to lecture. There's 3 exams that are very dense with a lot of material so read the book and try and understand EVERYTHING because it's fair game for exams.

5.0
2.0
BSMKT1040
Grade: A
Dec 13, 2025
Would take again

Professor Maryott was great! Lectures are very engaging with thorough examples. As long as you write down her examples from class and review notes multiple times before exams, it should be pretty easy to get an A. Also offers a couple of ways to get extra credit! Not sure why people don't like her.

EXTRA CREDIT
Caring
3.0
4.0
BUSMKT1040
Grade: C
Dec 16, 2025
Would take again

I found her lectures for the most part to be very interesting and engaging, and there is minimal HW. Her problem though is that the lectures and HWs don't prepare you for the test questions at all, and the 3 tests are worth 24.4% (!) each. Really nice person but really wish that her lectures were an even remotely better reflection of the tests.

Caring
Test heavy
2.0
4.0
BSMKT1040
Grade: B+
Dec 17, 2025

Go to class and listen! That is the most important thing. If you are engaged and understand her examples you will do fine on the tests. I got a C on the first exam and then a 100 on the final. If you show up, pay attention and take notes you will do fine. You to hav to see the first test though to understand her questions. examples form class!

Lecture heavy
Test heavy
Graded by few things
3.0
3.0
BUSMKT1040
Grade: A-
Dec 19, 2025
Would take again

Lectures were helpful. Material is learnable from just the canvas page. Pretty content dense and vocab dense. Fair grader and overall positive experience.

Get ready to read
Class Info

Online Classes

100%

Attendance Mandatory

36%

Textbook Required

38%

Grade Predictor

Your expected effort level

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Predicted Grade

A-

95% confidence
Based on 88 grades
Most common grades:
A (31)
B+ (21)
A- (14)
Grade Distribution
A(35)B(12)C(6)D(0)F(0)A-/B+(35)
Based on 103 reported grades
A: 31
B+: 21
A-: 14
Not sure yet: 13
Common Tags
Test heavy (23)
Lecture heavy (20)
EXTRA CREDIT (18)
Get ready to read (15)
Clear grading criteria (15)
Caring (13)
Tough grader (13)
Accessible outside class (11)
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